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Webinars

Getting Buy-In for Your Media Plan
GETTING BUY-IN FOR YOUR MEDIA PLAN
September 18-18, 2019
The challenge of working in media is convincing your coin-holding internal clients that you need more dollars. In this session, you'll learn how the global social media marketing manager from Pitney Bowes convinced her internal clients to increase her media budget. The result? Her team’s y...

A virtual experience designed to UNLEASH your marketing potential
A VIRTUAL EXPERIENCE DESIGNED TO UNLEASH YOUR MARKETING POTENTIAL
September 18-18, 2019
Put your suitcases away because we’re bringing Marketing Nation Live directly to you - no travel needed! Tune in live for this one-day virtual event to transform your marketing strategy and learn from industry-leading marketers on how to spark creativity, optimize campaign outcomes, and tie ma...

Hot IP Topics with Games
HOT IP TOPICS WITH GAMES
September 18-18, 2019
As the games industry continues to set revenue growth records, the value of IP in games continues to increase. So too does the complexity of the IP issues. This webinar will cover a range of hot IP topics with games including issues relating to both the protection of IP in games and IP infringement ...

Virtual Build - Make Assembly Process Validation Real with Virtual Reality
VIRTUAL BUILD - MAKE ASSEMBLY PROCESS VALIDATION REAL WITH VIRTUAL REALITY
September 19-19, 2019
Achieve operational excellence – The bar is high for OEMs as they endeavor to meet ever growing market pressure amid shifting industrial paradigms. Because design sets the stage for manufacturing, it is critical for engineering teams to recognize the interactions of people with their proposed ...

Circular Fashion & The Media Cycle
CIRCULAR FASHION & THE MEDIA CYCLE
September 19-19, 2019
Whilst the industry continually works harder to try and 'fix" fashion through more sustainable approaches, the growth of citizen journalism, activism and fake news across social media, along with lack of transparency in over-stretched supply chains, means brands are more at risk than ever o...

A Realistic Approach to Online Video Excellence: Manage the New Omnichannel World Order
A REALISTIC APPROACH TO ONLINE VIDEO EXCELLENCE: MANAGE THE NEW OMNICHANNEL WORLD ORDER
September 19-19, 2019
Video has become the king of content in omnichannel campaigns, but many marketers still find it challenging to maximize their investment for the plethora of media channels. Cross-platform campaigns create opportunities for relevant engagement with their audiences but also pose a dilemma: How do you ...

Through the Looking Glass: AR and VR for Utility Operations
THROUGH THE LOOKING GLASS: AR AND VR FOR UTILITY OPERATIONS
September 19-19, 2019
Only 17% of utilities report having a specific strategy for deploying augmented and virtual reality technology. This is surprising considering the business applications for improving training, maintenance and field operations for organization. With utilities looking to improve worker safety and lowe...

Bringing HDR video to Life
BRINGING HDR VIDEO TO LIFE
September 19-19, 2019
In their drive to sell more 4K TVs, consumer electronics makers are embracing HDR, or High Dynamic Range, a technique that expands the range of both color and contrast significantly on a TV set. This technology makes images appear to have more depth and richness. But it puts even more bandwidth and ...

Android and Pay-TV: Progress and remaining issues in the market
ANDROID AND PAY-TV: PROGRESS AND REMAINING ISSUES IN THE MARKET
September 19-19, 2019
Pay-TV service providers today face the challenge of balancing the delivery of traditional bouquets of content with allowing access outside the walled garden to the over-the-top (OTT) content demanded by modern consumers. This is combined with the cost and effort to commit development resources to c...

Will radio remain relevant in the car of the future?
WILL RADIO REMAIN RELEVANT IN THE CAR OF THE FUTURE?
September 23-23, 2019
High quality in-car audio has always played an important role in the health of the radio industry. However, connectivity is taking over and the role of radio is coming into question. Today, modern cars are equipped with more connected entertainment options than ever, and a growing number of consumer...

Make VR Training A Reality
MAKE VR TRAINING A REALITY
September 24-24, 2019
We build it, you own it. It’s that simple. Once we finish development, we pass over the complete source code so that your project is yours – no fees or strings attached. Whether you want to continue working with us for maintenance and updates, or take the project internal is up to you. N...

VIDEO AND CONTENT MARKETING IN A DIGITAL WORLD
VIDEO AND CONTENT MARKETING IN A DIGITAL WORLD
September 26-26, 2019
The attention spans of today’s consumers have gotten so short that consumers want to be spoken to as if they are the only one reading or seeing an advertisement, and you know their time is finite. So how do you get your entire message out when you have less than five seconds to attract attenti...

Advanced Encoding & Transcoding
ADVANCED ENCODING & TRANSCODING
September 26-26, 2019
Per-title encoding, content-/context-aware encoding, video quality assessment, CMAF if you're looking to really maximize your encoding and transcoding, these are all top of mind. This panel of encoding & transcoding experts will share cutting-edge technologies and strategies to make sure you...

Are you ready for video surveillance as a service?
ARE YOU READY FOR VIDEO SURVEILLANCE AS A SERVICE?
October 02-02, 2019
The market for cloud-connected video surveillance equipment, which is paid for on a yearly, quarterly, or monthly basis has been steadily growing. Known as VSaaS (video surveillance as a service) this market is estimated to have exceeded $1 billion for the first time in 2018. Video surveillance user...

Your Digital Media KPI
YOUR DIGITAL MEDIA KPI'S ARE ALL WRONG. CAN IN-HOUSING SOLVE IT?
October 03-03, 2019
Most advertisers do not realize that their digital marketing KPI's are completely wrong. Your cost per acquisition (CPA) is drastically higher than you may think. Join us to learn why hybrid in-housing models such as owning your data and tech vendor contracts are critical. Plus, what you can do ...

Innovation in VR & AR in AEC
INNOVATION IN VR & AR IN AEC
October 08-08, 2019
The VR/AR Association's AEC industry committee will present the latest case studies and innovations. VR / AR and MR are entering the work processes of the future. Whether in the joint planning process of factories or machines to  production, maintenance and support.

TV Advertising in a Connected World: Understanding Measurement, Creative and Engagement
TV ADVERTISING IN A CONNECTED WORLD: UNDERSTANDING MEASUREMENT, CREATIVE AND ENGAGEMENT
October 10-10, 2019
The rise of connected TV, a channel which now reaches over half of all American homes, has opened the door to a world of new opportunities for marketers aiming to combine the reach of television with the addressability, interactivity, and measurability of digital. To better understand this opportuni...

THE BEST WAY TO CREATE AUDIO DESCRIPTION
THE BEST WAY TO CREATE AUDIO DESCRIPTION
November 21-21, 2019
In 2015, the National Health Interview Survey found that 23.7 million Americans, which is about 10% of the population, have trouble seeing. Audio description is a critical accommodation for these viewers. For many people, audio description remains a bit of a mystery. In this webinar, James Herndon (...

Optimizing Video Delivery Through Improved Caching
OPTIMIZING VIDEO DELIVERY THROUGH IMPROVED CACHING
November 28-28, 2019
Caching is a critical element of the streaming video delivery infrastructure. By storing objects as close to the viewer as possible, you can reduce round-trip times, cut bandwidth costs, and create a more efficient delivery chain. But did you know that not all caches are created equal? By upgrading ...

Webinar: VR-AR Market Update
WEBINAR: VR-AR MARKET UPDATE
November 29-29, 2019
VR and AR are more than passing fads as technology companies and content providers continue to pour money into the sector, trying to gain a foothold in the market early in order to become dominant players later. Join us for this thirty minute webinar which will highlight AR/VR technology trends and ...

Video & The Blockchain
VIDEO & THE BLOCKCHAIN
December 12-12, 2019
Streaming video business models are ripe for disruption. Is blockchain the answer? Join us as we discuss the ways blockchain can improve distribution, access, and revenue generation. We'll look at emerging blockchain-based business models that give content creators and distributors more control ...

THE MARKETER
THE MARKETER'S TOOLKIT FOR ACCESSIBLE DIGITAL MEDIA
December 16-16, 2019
Marketers are constantly creating new content for web and mobile apps, but often overlook accessibility. Publishing content that isn't accessible for individuals with disabilities excludes a large portion of your audience - that's risky business. In this webinar, we'll dive into the esse...

Streaming live Sports webinar
STREAMING LIVE SPORTS WEBINAR
December 21-21, 2019
Streaming live sporting events presents a challenge like no other. Nowhere else will you find so many moving parts working together under such strenuous demands, with such an unforgiving audience. If you stream live sports, you won't want to miss this gathering of experts discussing the latest a...

SPOTLIGHT

Put your suitcases away because we’re bringing Marketing Nation Live directly to you - no travel needed! Tune in live for this one-day virtual event to transform your marketing strategy and learn from industry-leading marketers on how to spark creativity, optimize campaign outcomes, and tie ma