[Infographic] How to host a guest on your live stream

| September 28, 2017

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Learn more about how hosting a guest on your live stream by checking out our blog post of the same name “How to host a guest on your live stream”!

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42West

With unparalleled experience, access, and judgment, 42West is one of the entertainment industry’s leading, independent public relations agencies. Owned and run by three partners—Leslee Dart, Amanda Lundberg, and Allan Mayer—42West is a full-service, bicoastal firm with professional capabilities encompassing entertainment, multicultural and digital marketing as well as talent publicity and strategic communications.

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Sony’s new DualSense PS5 controller promises more realistic tactile feedback

Article | April 8, 2020

The new PlayStation is coming this year. We’ve known about it since 2019, but the rollout—like almost everything else in the world—has felt the effects of the coronavirus pandemic. We have some tech specs about the console itself, but now Sony has fully revealed the redesigned DualSense controller that will go with it. The buttons haven’t moved all that much, but some internal updates could make it feel much different during gameplay.

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Apple to Buy NextVR from Best Virtual Reality Platforms

Article | April 5, 2020

Technology giant Apple plans to take NextVR, one of the best platforms, by showing that it continues to work on virtual reality. NextVR was transferring important events over virtual reality today. Virtual reality (VR) and augmented reality (AR) technologies will undoubtedly be among the most used technologies in the future. Studies on this subject have been going on for years, but we still have not fully seen what this technology can do. For this reason, the virtual reality industry has not matured yet today. Apple has long been working on virtual reality and augmented reality.

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The Future of Tech: Gaming Consoles, the Xbox and PlayStation of Tomorrow

Article | February 10, 2020

Consoles have come a very long way since the arrival of first-generation machines from Atari and Coleco in the seventies. Even the original PlayStation (1994) and Xbox (2001) look dated compared to the 4K/HDR-capable machines of today, and that divide will grow even larger once the PlayStation 5 and Xbox Series X arrive at the end of 2020. But what about the future? More than once console makers have tried to break new ground, by focusing on functionality beyond gaming, but for the most part those attempts have failed. Nintendo has found the most success with specialized hardware that still focuses on games first, while Sony and Microsoft have seemingly understood that building powerful general purpose machines that are akin to PCs is their best and safest bet.

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Factors For The Growth Of The Gaming Industry

Article | March 30, 2020

The online gaming industry is worth billions of dollars. Every day there are at least millions playing online games. The reason for the growth of the gaming industry is technology. Earlier people used to play in desktops; from there they started playing using consoles like Xbox, PlayStation etc. Now everyone plays games using their smartphones or tablets. The other factors for the growth of the gaming industry are.

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Spotlight

42West

With unparalleled experience, access, and judgment, 42West is one of the entertainment industry’s leading, independent public relations agencies. Owned and run by three partners—Leslee Dart, Amanda Lundberg, and Allan Mayer—42West is a full-service, bicoastal firm with professional capabilities encompassing entertainment, multicultural and digital marketing as well as talent publicity and strategic communications.

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