A Key Building Block for 8K and Beyond: The Magic of NVMeoF

One of the things I like most about the technology industry is that it is characterized by a relentless quest for improvement. There is always something newer, faster and better right around the corner. Never a dull moment. And always the drive to be first and best.Last week, for example, the first commercial non-stop flight from Australia to the United Kingdom took place. A 787-9 Dreamliner departed Perth and landed at London Heathrow 17 hours and 9,009 miles later. Thanks to more efficient engines and aircraft design, this elimination of a stopover resulted in a nearly 20% time savings from what was already a very quick journey (historically speaking). That said, aircraft manufacturers are busy engineering machines that will enable even faster journeys, and soon there will be non-stop service between any two points around the globe. The question, of course, is not if that will happen, but simply when.

Spotlight

Brandlive

Brandlive's shaping the Future of Work through meetings and events that look a lot more like television...and a lot less like another boring web conference. Most event planners know their audience is bored. What they don't know is how easy it is to inspire viewers with the right tools & recipes. Enter Brandlive. Fortune 100 companies choose Brandlive to create branded meetings & events for their most important moments & audiences. Our product suite--Streams, Allhands, and Showrooms--enables enterprises to host events of any scale & complexity that go from boring to bingeworthy.

OTHER ARTICLES
Virtualization

The crowd still matters for live sports broadcasting

Article | June 21, 2021

At opposite sides of the globe, two top-flight international football events have kicked off over the last week. In semi-vaccinated Europe the month-long Euro 2020 tournament began on Friday June 11th, with 11 countries hosting the competition across Europe. On Sunday June 13th in Brazil (a country which had now lost nearly half a million lives to COVID-19) the 2021 Copa America kicked off, with the final taking place on July 10th2021. While Euro 2020 is taking place in front of reduced capacity crowds of fans in stadiums, the Copa America is being played behind closed doors with entire participating national delegations required to be vaccinated, and delegations limited to 65 members. Euro 2020’s official motto ‘Live it. For Real’ can be taken as a declaration of intent to host a top-flight mass sporting event as close to pre-pandemic conditions as feasibly possible. The criteria for live spectator participation for UEFA (the event organisers) was key to this. UEFA president Aleksander Čeferin confirmed the importance of live spectators at matches in an interview back in March where he stated "We have several scenarios, but the one guarantee we can make is that the option of playing any Euro 2020 match in an empty stadium is off the table. Every host must guarantee there will be fans at their games."

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Technologies, Virtualization

VR Headsets of the Future Might Be Made With Mirrors?

Article | August 2, 2022

Do you get headaches or feel nauseous while using VR headsets? About 20% of people do. Even if VR headsets don’t cause you physical discomfort, you might feel that your virtual worlds seem flat..That’s because they are flat. VR headsets using close-to-eye displays rely on lenses. While a lot of cool technology goes into them, they really work a lot like television or computer screens. Advancements like eye-tracking and autofocus try to fix these problems. But, they’ll never work. At least not according to Doug Magyari. Magyari and Immy, his company based in Troy, Michigan, believe that they have the solution: VR headsets that don’t use lenses.

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Solutions, Business

Netflix versus Amazon Prime Video – depth versus breadth

Article | July 7, 2022

The first half of 2021 has been a year of continued change and disruption for subscription video. The global incumbent subscription video on demand (SVOD) leaders, Netflix and Amazon Prime Video, have been busy signalling to the financial markets how they intend to entrench their market dominance in light of the ongoing market acquisition pushes unleashed by the D2C disruptors following the D2C ‘big bang’ moment of Q4 2019 – Q2 2021. Netflix announced in January that it was no longer going to borrow on the financial markets to fund its day-to-day operations – specifically for its content acquisition budget, which is now driven predominately by commissioning original content for its service. This leaves the SVOD leader with $14.9 billion of outstanding long-term debt to service as it seeks to live within its means by commissioning future content from its ongoing cashflow. In Q1 2021 alone Netflix spent $500 million on servicing this debt pile versus $1.7 billion in net income generated over the same period.

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Media and Broadcasting

What are the most popular types of YouTube videos in 2021?

Article | May 19, 2021

Withover two billion userslogging onto YouTube every month, brands would be remiss to ignore the platform in their marketing strategy. However, like any marketing initiative, simply uploading a video to YouTube isn’t going to guarantee views, shares, likes, or success. Success comes down to creating therightcontent. A big part of this is understanding the type of content that historically does really well on the platform; in this case, the different kinds of YouTube videos get viewed most, especially by your audience. Mediakix, an influencer marketing agency, broke down the top 16 most popular types of videos on YouTube in a handy infographic below, but is this the right content for marketing your business?

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Spotlight

Brandlive

Brandlive's shaping the Future of Work through meetings and events that look a lot more like television...and a lot less like another boring web conference. Most event planners know their audience is bored. What they don't know is how easy it is to inspire viewers with the right tools & recipes. Enter Brandlive. Fortune 100 companies choose Brandlive to create branded meetings & events for their most important moments & audiences. Our product suite--Streams, Allhands, and Showrooms--enables enterprises to host events of any scale & complexity that go from boring to bingeworthy.

Related News

CBS Super Bowl LIII broadcast will include 8K and augmented reality

Slashgear | January 11, 2019

CBS has announced big plans for its Super Bowl LIII broadcast, including 8K cameras and the use of augmented reality. The network will have 115 cameras at the game, with “multiple” of them being 8K cameras intended for “dramatic close-up views” of the game action, according to the company. This will be the first time any US network has used 8K cameras to present the game.In addition to deploying 8K cameras for its Super Bowl broadcast, CBS will have 16 cameras with 4K capabilities at the game, plus another nine Sony 4800 camera systems that will be positioned around the football stadium. These cameras will be used to provide additional angles during the game, as well as super slow motion playback and up-close, cut out perspectives while retaining a high resolution.More than 25 cameras will be flanking each of the endzones, three super slow motion cameras will be at the goal posts, and 14 cameras will be built into the pylons along the field side. As a result, more than 50 camera feeds will be produced from the endzones, covering all possible angles to present viewers with looks at the action, wherever it may happen.

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8K Association sees Samsung, TCL and more push next-gen TV tech

slashgear | January 11, 2019

It may seem like early days for 8K, but TV-makers are keen to get even higher resolution sets on your agenda – and for you to open your wallet – even before many have upgraded to 4K Ultra HD. A group of the biggest names in TV hardware and display manufacturing – including Samsung and TCL Electronics – have joined forces to create the 8K Association.As you might expect, its purpose is fairly straightforward: convince us that the time is ripe for 8K. The 8K Association – or 8KA as it will be known – won’t just be focused on consumers considering a TV upgrade, however. It’ll also be pushing professionals to bring 8K into their workflow, too.It’s been founded by Samsung Electronics, Panasonic, Hisense, and TCL Electronics on the consumer electronics side, along with AU Optronics, one of the leading panel suppliers. Samsung Display “is also in the process of joining,” the 8KA says.Together they’ll be forming a nonprofit organization, that will try to explain why 8K is the way forward. It’ll also be responsible for securing 8K native content for members to use, and enabling communication within the 8K ecosystem to help with the route to commercialization. Perhaps most important, though, the 8KA will also focus on how viewers will actually access 8K content.

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Sony announces giant-sized 8K and 4K TVs at CES 2019

The Verge | January 07, 2019

Sony is supersizing the Master Series lineup of TVs it first launched last year in New York. Here at CES tonight, the company introduced new Z9G 8K (LCD) and A9G 4K OLED TVs that feature big displays. Actually, “enormous” is a better word for the Z9G, which comes in 85-inch and 98-inch models, while the A9G will be available in more standard 55-, 65-, and 77-inch sizes.Both new lines include the same Picture Processor X1 Ultimate as the first wave of Master Series TV, and Sony says it “has a unique algorithm specially developed for 8K that can intelligently detect and analyze each object in the picture, resulting in exceptional detail and contrast for a more realistic picture that represents the creators’ intent.” The monstrous Z9G is Sony’s first consumer-bound 8K TV, and the company has created a lot of new technology to get optimal picture from its 33 million pixels.

Read More

CBS Super Bowl LIII broadcast will include 8K and augmented reality

Slashgear | January 11, 2019

CBS has announced big plans for its Super Bowl LIII broadcast, including 8K cameras and the use of augmented reality. The network will have 115 cameras at the game, with “multiple” of them being 8K cameras intended for “dramatic close-up views” of the game action, according to the company. This will be the first time any US network has used 8K cameras to present the game.In addition to deploying 8K cameras for its Super Bowl broadcast, CBS will have 16 cameras with 4K capabilities at the game, plus another nine Sony 4800 camera systems that will be positioned around the football stadium. These cameras will be used to provide additional angles during the game, as well as super slow motion playback and up-close, cut out perspectives while retaining a high resolution.More than 25 cameras will be flanking each of the endzones, three super slow motion cameras will be at the goal posts, and 14 cameras will be built into the pylons along the field side. As a result, more than 50 camera feeds will be produced from the endzones, covering all possible angles to present viewers with looks at the action, wherever it may happen.

Read More

8K Association sees Samsung, TCL and more push next-gen TV tech

slashgear | January 11, 2019

It may seem like early days for 8K, but TV-makers are keen to get even higher resolution sets on your agenda – and for you to open your wallet – even before many have upgraded to 4K Ultra HD. A group of the biggest names in TV hardware and display manufacturing – including Samsung and TCL Electronics – have joined forces to create the 8K Association.As you might expect, its purpose is fairly straightforward: convince us that the time is ripe for 8K. The 8K Association – or 8KA as it will be known – won’t just be focused on consumers considering a TV upgrade, however. It’ll also be pushing professionals to bring 8K into their workflow, too.It’s been founded by Samsung Electronics, Panasonic, Hisense, and TCL Electronics on the consumer electronics side, along with AU Optronics, one of the leading panel suppliers. Samsung Display “is also in the process of joining,” the 8KA says.Together they’ll be forming a nonprofit organization, that will try to explain why 8K is the way forward. It’ll also be responsible for securing 8K native content for members to use, and enabling communication within the 8K ecosystem to help with the route to commercialization. Perhaps most important, though, the 8KA will also focus on how viewers will actually access 8K content.

Read More

Sony announces giant-sized 8K and 4K TVs at CES 2019

The Verge | January 07, 2019

Sony is supersizing the Master Series lineup of TVs it first launched last year in New York. Here at CES tonight, the company introduced new Z9G 8K (LCD) and A9G 4K OLED TVs that feature big displays. Actually, “enormous” is a better word for the Z9G, which comes in 85-inch and 98-inch models, while the A9G will be available in more standard 55-, 65-, and 77-inch sizes.Both new lines include the same Picture Processor X1 Ultimate as the first wave of Master Series TV, and Sony says it “has a unique algorithm specially developed for 8K that can intelligently detect and analyze each object in the picture, resulting in exceptional detail and contrast for a more realistic picture that represents the creators’ intent.” The monstrous Z9G is Sony’s first consumer-bound 8K TV, and the company has created a lot of new technology to get optimal picture from its 33 million pixels.

Read More

Events