Delivering the future of media for today’s consumers

| March 9, 2018

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Video is driving the future of media, and there are no signs of slowing down. There are currently 3.8 billion+ internet users worldwide, and in 2021, 82 percent of all internet traffic will be video. Content owners, broadcasters, advertisers and brands of tomorrow need to meet these new consumer demands to thrive in a volatile digital world.Schedule a meeting with us at NAB to learn how you can simplify complex workflows, reduce costs and remain a step ahead of an ever-changing digital world with the next-generation platform that’s delivering the future of media.

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Mythical Entertainment

Mythical is an entertainment company, lifestyle brand, and creative collective made up of passionate people brought together by their love of comedy, camaraderie, and the do-it-yourself, direct-to-fan approach to content. Its thousands of popular videos have been viewed nearly 5 billion times across the Internet. Mythical was founded by comedic duo and life-long best friends Rhett & Link, who lead the company in every endeavor.

OTHER ARTICLES

Netflix reigns over Amazon Prime Video, Hulu and Disney+ as most popular streaming service

Article | March 26, 2020

The coronavirus is forcing more people to stay home these days. And with all of them looking for ways to stay busy and entertained, streaming video services are an obvious option. But with all the choices out there, which services are the most popular, and how do people juggle them all? A survey from HighSpeedInternet.com sheds some light on where consumers go to stream their favorite shows. Based on a recent survey of 500 people in the US, HighSpeedInternet.com found that Netflix, Amazon Prime Video, Hulu, and Disney+ were the most popular streaming services in the country. But among them all, Netflix came in first place, chosen by 47% of the respondents as the one they would pick if they could select only one.

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Netflix versus Amazon Prime Video – depth versus breadth

Article | June 10, 2021

The first half of 2021 has been a year of continued change and disruption for subscription video. The global incumbent subscription video on demand (SVOD) leaders, Netflix and Amazon Prime Video, have been busy signalling to the financial markets how they intend to entrench their market dominance in light of the ongoing market acquisition pushes unleashed by the D2C disruptors following the D2C ‘big bang’ moment of Q4 2019 – Q2 2021. Netflix announced in January that it was no longer going to borrow on the financial markets to fund its day-to-day operations – specifically for its content acquisition budget, which is now driven predominately by commissioning original content for its service. This leaves the SVOD leader with $14.9 billion of outstanding long-term debt to service as it seeks to live within its means by commissioning future content from its ongoing cashflow. In Q1 2021 alone Netflix spent $500 million on servicing this debt pile versus $1.7 billion in net income generated over the same period.

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Facebook Continues Virtual-Reality Gaming Push With New Acquisition

Article | February 26, 2020

Facebook's Oculus division announced on Tuesday that it acquired Sanzaru Games, a video game company known for working on titles in the Sly Cooper and Spyro the Dragon franchises. Sanzaru also has experience developing virtual-reality (VR) games, having released titles exclusively for Facebook's Oculus platform including VR Sports Challenge and Ripcoil in 2016 and Asgard's Wrath in 2019. Sanzaru was the first developer to partner with Oculus in making games, so it's not surprising to see it become part of the broader Facebook family. Facebook hinted that it would buy additional VR development companies when it acquired Beat Games in November, and additional acquisitions could follow soon after the Sanzaru deal.

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Waylaid by Daydream VR & focused on Lens, Google far from AR glasses

Article | February 14, 2020

Augmented reality is arguably the next big thing for its potential to replace the smartphone and change how people interact with technology. Across the industry, all efforts are currently phone-based with Google’s approach focused on Lens, Maps, and ARCore. However, a new report today shines further light on the situation — suggesting those efforts are largely the extent of the company’s AR ambitions at the possible expense of hardware glasses.

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Spotlight

Mythical Entertainment

Mythical is an entertainment company, lifestyle brand, and creative collective made up of passionate people brought together by their love of comedy, camaraderie, and the do-it-yourself, direct-to-fan approach to content. Its thousands of popular videos have been viewed nearly 5 billion times across the Internet. Mythical was founded by comedic duo and life-long best friends Rhett & Link, who lead the company in every endeavor.

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