MEDIA AND BROADCASTING
MediaTek | August 19, 2022
MediaTek announced the Pentonic 700, a smart TV system-on-chip (SoC) with a powerful AI processing engine for premium 120Hz 4K TVs. With AI-powered picture quality enhancements, support for Dolby Vision IQ with Precision Detail, integrated 4K120 MEMC and TCON, and gaming optimizations, the Pentonic 700 lets global TV brands elevate the all-around viewing experience for consumers.
"MediaTek's Pentonic series brings more intelligence to smart TVs with a host of AI-powered picture quality enhancements, Smart TV brands can count on Pentonic 700 to deliver incredible experiences whether consumers are watching videos or sports, gaming, or using their TV as a control center for their other smart devices."
-Alex Chen, General Manager of the TV Business Unit at MediaTek
The Pentonic 700's integrated AI processing unit (APU) supports MediaTek's AI-Super Resolution, AI-Picture Quality (AI-PQ) Scene Recognition and AI-PQ Object Recognition technologies for advanced edge smoothing and detail reconstruction. Dolby Vision IQ with Precision Detail further improves picture quality by improving the contrast in bright and dark spots for crisp, sharp imagery.
Smart TVs powered by the Pentonic 700 can display content from different sources on the TV screen with Picture-by-Picture (PBP) and Picture-in-Picture (PIP) support with PQ enhancement. At home, this technology allows users to stream different sporting events at the same time or video chat with friends and family while watching content together. In the office, these capabilities provide more video conferencing options and allow TVs to display different content streams at the same time.
While Pentonic 700 is designed for 120Hz smart TVs, the chipset also supports variable refresh rate (VRR) up to 144Hz to give brands the ability to customize TVs for gaming applications so players can enjoy games without screen tearing and stuttering. Other optimizations for gameplay include HDMI 2.1 Auto Low Latency Mode (ALLM) to minimize display lag and Dolby Atmos' technology for immersive sound.
The key specs of the MediaTek Pentonic 700 include:
Resolution support up to 4K at 120Hz and capable of VRR up to 4K at 144Hz for gaming applications.
Dolby Vision IQ with Precision Detail for improved detail with added texture and depth.
HDR10+ Adaptive technology to offer optimal viewing experiences based on a room's lighting conditions.
MediaTek's AI-PQ Scene Recognition 2.0 to automatically optimize picture quality settings.
MediaTek's AI-PQ Object Recognition 2.5 to enhance the depth of view by applying different sharpness, contrast and color between the foreground and background.
Built-in hardware video decoding engine supporting HEVC, AV1 and AVS3 standards, along with the latest VVC (H.266) standard, for broadcasters and streaming providers' latest requirements.
MediaTek's AI-Super Resolution 2.0 for edge smoothing and detail reconstruction.
Support for the latest voice assistant features and smart home device management.
The highly integrated design is extremely power-efficient and reduces bill of materials (BOM) costs, while speeding up time to market. Brands can also add on MediaTek's Filogic Wi-Fi 6, Wi-Fi 6E or Wi-Fi 7 wireless connectivity solutions to bring 4K smart TVs ultra-fast, reliable connectivity with low latency for the best streaming and cloud gaming experiences.
The Pentonic 700 is slated to power mainstream 4K smart TVs as part of MediaTek's broader Pentonic chipset family. With the introduction of this newest chipset, the Pentonic series offers brands a full range of options for premium, high-end and mass market TVs to meet different market needs. Smart TVs powered by Pentonic 700 are expected to be released in Q4 2022.
About MediaTek Inc.
MediaTek Incorporated (TWSE: 2454) is a global fabless semiconductor company that enables nearly 2 billion connected devices a year. We are a market leader in developing innovative systems-on-chip (SoC) for mobile, home entertainment, connectivity and IoT products. Our dedication to innovation has positioned us as a driving market force in several key technology areas, including highly power-efficient mobile technologies, automotive solutions and a broad range of advanced multimedia products such as smartphones, tablets, digital televisions, 5G, Voice Assistant Devices (VAD) and wearables. MediaTek empowers and inspires people to expand their horizons and achieve their goals through smart technology, more easily and efficiently than ever before. We work with the brands you love to make great technology accessible to everyone, and it drives everything we do. Visit www.mediatek.com for more information.
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MEDIA AND BROADCASTING,BUSINESS
Harmonic, Inc. | August 18, 2022
Harmonic, Inc. (NASDAQ: HLIT) announced that it will bring the company's latest cloud-native and on-prem innovations for video streaming and broadcast delivery to IBC2022. At the show, Harmonic will highlight how its advanced solutions are addressing the critical needs of the media and entertainment industry by enabling flawless live sports streaming, targeted advertising at scale, best-in-class VOD and linear streaming, and next-gen broadcast service delivery.
"Harmonic is excited to be back at IBC2022 and share the latest innovations for accelerating streaming services and simplifying broadcast workflows,We look forward to showcasing new enhancements to our on-prem appliances, along with expanded SaaS cloud offerings."
-Shahar Bar, senior vice president, video products and corporate development at Harmonic.
At IBC2022, Harmonic will showcase:
The market-leading VOS®360 SaaS platform for a range of applications:
Live sports streaming: Stream secure watermarked live sports events with targeted ads reliably and at scale in UHD HDR.
VOD and linear streaming: Deliver outstanding VOD and linear streaming experiences with scalable targeted advertising.
Free ad-supported TV (FAST): Enable the creation of UHD HDR FAST channels.
Broadcast: Deploy complex broadcast workflows with full support for playout, branding, statistical multiplexing and affiliate distribution in the cloud.
New applications for XOS Advanced Media Processor and Spectrum™ X Advanced Media Server:
Targeted advertising for broadcasters: Unlock new revenue streams with DVB-TA support.
Edge media processing: Take media processing and distribution to the next level with the new generation of software-based edge devices.
Distribution of DVB-T/T2 signals: Optimize DTT distribution with a new DVB-SIS (single illumination system) offering.
Extended video-over-IP capabilities: Expand video-over-IP possibilities with NDI for production and playout workflows.
Innovative Demonstrations with Partners
Throughout the IBC2022 show floor, Harmonic will also highlight key collaborations with industry leaders that further strengthen its video streaming and broadcast offerings:
Microsoft Azure (stand 1.D25) and AWS (stand 5.C80) cloud support on the VOS360 SaaS platform.
New watermarking-as-a-service capabilities for live sports events and premium live content integrated on the VOS360 SaaS platform with anti-piracy solutions from Viaccess-Orca (stand 1.A51) and NAGRA (stand 1.C81).
Streamlined targeted advertising for live broadcasting, VOD and FAST through integration between the VOS360 SaaS platform and solutions from Viaccess-Orca (stand 1.A51) and Equativ (stand 5.F62).
FAST UHD HDR channel delivery on LG Channels platform.
Hybrid on-premises and in-the-cloud channel origination with Harmonic's VOS360 SaaS platform and Spectrum™ X media servers controlled by Aveco's ASTRA MCR (stand 2.B18) and SGT VEDA automation (stand 2.C58).
Must-See Conference Session
Harmonic will bring its thought leadership to the IBC Conference 2022 with "Exploring the Benefits of Dynamic Resolution Encoding and Support in DVB Standards." Xavier Ducloux, Harmonic's senior marketing innovation manager, will join industry experts during the technical paper session on "Advances in Video Coding" Sept. 10 at 12:15 pm.
About Harmonic
Harmonic (NASDAQ: HLIT), the worldwide leader in virtualized cable access and video delivery solutions, enables media companies and service providers to deliver ultra-high-quality video streaming and broadcast services to consumers globally. The company revolutionized cable access networking via the industry's first virtualized cable access solution, enabling cable operators to more flexibly deploy gigabit internet service to consumers' homes and mobile devices. Whether simplifying OTT video delivery via innovative cloud and software platforms or powering the delivery of gigabit internet cable services, Harmonic is changing the way media companies and service providers monetize live and on-demand content on every screen. More information is available at www.harmonicinc.com.
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BUSINESS
HyperX | August 17, 2022
HyperX, the gaming peripherals team at HP Inc. and brand leader in gaming and esports, announced it is the leading peripheral partner of SoLa I CAN Technology & Entrepreneurship Center Powered by Riot Games. SoLa Impact is a family of real estate funds with a double bottom line strategy focused on building high-quality affordable housing in Black and Brown communities. The SoLa I CAN Foundation, SoLa Impact’s affiliated, 501(c)3 nonprofit, aims to improve the lives of Los Angeles residents in low-income communities and break the cycle of intergenerational poverty by providing opportunities for education and economic mobility.HyperX has donated an array of gaming peripherals to support the SoLa Technology and Entrepreneurship Center Powered by Riot Games, including its esports arena and gaming center in South Los Angeles. HyperX gaming headsets, keyboards, mice, mouse pads, microphones, and other products are being used to help SoLa build out the facilities for local students to use while visiting the center. The operation aligns with HyperX’s goals to improve representation for Black and Brown talent to enter the gaming industry workforce as gaming professionals.
“HyperX is proud to help make an impact with SoLa Impact and the SoLa I CAN Foundation by providing tools for learning at the Technology & Entrepreneurship Center. The center helps to close the digital divide, promote diversity in tech and change mindsets about gaming. Members of the community that come to the center will have a chance to achieve their dreams and elevate their skill levels in a game-positive environment, By having a space to pursue their interests and aspirations based on the shared love of gaming, the residents of South Los Angeles will have a chance to help shape the future of the gaming culture and esports.”
-Wendy Lecot, head of strategic alliances, HyperX.
HyperX’s donation of equipment to the center helps make this facility a world-class institution able to provide our local youth with an amazing access point for technology education and career training,” said Sherri Francois, chief impact officer of SoLa Impact and executive director of SoLa I CAN Foundation. “The SoLa Technology and Entrepreneurship Center Powered by Riot Games is the first esports and gaming facility of its kind in South Los Angeles, where youth and community members can learn and develop their skills to prepare for tomorrow's workforce.
About HyperX
For 19 years, HyperX’s mission has been to develop gaming solutions for every type of gamer, and the company is consistently recognized for delivering products that provide superior comfort, aesthetics, performance, and reliability. Under the tagline of “WE’RE ALL GAMERS,” HyperX gaming headsets, keyboards, mice, USB microphones, and console accessories are the choice of everyday gamers as well as celebrity ambassadors, pro gamers, tech enthusiasts, and overclockers worldwide because they meet the most stringent product specifications and are built with best-in-class components. For more information, please go to www.hyperx.com.
About HP
HP Inc. creates technology that makes life better for everyone, everywhere. Through our product and service portfolio of personal systems, printers, and 3D printing solutions, we engineer experiences that amaze. More information about HP Inc. is available at http://www.hp.com.
About SoLa Impact’s I CAN Foundation
The SoLa I CAN Foundation, a 501(c)3 nonprofit affiliate of SoLa Impact, aims to improve the lives of Los Angeles Black and Brown residents and break the cycle of intergenerational poverty by providing opportunities for education and economic mobility. SoLa’s Technology and Entrepreneurship Center Powered by Riot Games is a state-of-the-art, first-of-its-kind center in the heart of South Central Los Angeles. The center works to train and inspire the next generation of technology and entertainment professionals, leaders and entrepreneurs from South Los Angeles. SoLa provides the community with skills-based technology programming, as well as scholarships and career development opportunities for underinvested communities to all Angelenos get increased access to jobs, mentorship, and placement in the most competitive fields of business. Learn more at www.solaican.org.
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