MediaMolecule Dreams Up a Special #25YearsOfPlay Celebration

| December 3, 2019

article image
Can you believe it’s been 25 years since the very first PlayStation hit store shelves, first in Japan and less than a year later in the rest of the world? Neither can we! The original PlayStation played host to some of our absolute favorite adventures, characters and stories, such as (deep breath, everyone!) Spyro the Dragon, Crash Bandicoot, Final Fantasy VII (and VIII and IX), Tomb Raider, Oddworld, Parappa the Rapper, Silent Hill, Resident Evil, Gran Turismo, MediEvil, Metal Gear Solid and Time Crisis – and that’s only a handful!

Spotlight

Hungama

Hungama Mobile, a division of Virtual Marketing India Pvt Ltd (VMIL) was launched in 2001 and in this short span of time is now the largest aggregator, developer and publisher of Bollywood and South Asian mobile and digital entertainment content in the world. Through the company's relationships with leading carriers and direct access to established Media & Entertainment companies, Hungama Mobile is able to secure top entertainment properties and extend brand value through personalization of content, games, SMS campaigns and various different promotions spanning the entire gamut.

OTHER ARTICLES

Microsoft’s xCloud game streaming arrives on iOS with some Apple restrictions

Article | February 12, 2020

Microsoft is expanding its Project xCloud service to the iPhone today. The software giant is launching a beta of xCloud through Apple’s TestFlight service, allowing xCloud testers to try the service on an iPhone or iPad. It’s the first time we’ve seen a cloud game streaming service appear on iOS since the days of OnLive — and OnLive’s iOS app wound up in limbo when Apple didn’t approve it. Google’s Stadia and Nvidia’s GeForce Now are still not available on Apple’s devices, either, and neither company has been able to tell us when that might change.

Read More

How AI is changing the business landscape in the entertainment industry

Article | February 25, 2020

Whether you realise it or not, we are entering a new and unprecedented age: one driven largely by artificial intelligence. Up until very recently, artificial intelligence was of a very narrow sort. Put simply, it could do certain things, like arithmetic, very well. But other things, like speech recognition and complex decision-making, were left to humans. Nowadays, computing power has reached a stage where machines can learn for themselves – and the implications are sure to be felt in every area of the economy. This includes the entertainment industry – right down to smaller studios, who, with the help of small business loans, are now able to access worlds of ai-driven power previously denied to them.

Read More

Will the pandemic give a boost to virtual reality?

Article | March 25, 2020

High-end virtual reality headsets have been available for years now. But even as the technology has improved immensely, it’s never managed to lure people away from the real world. Devices are bulky and pricey, and the VR experience often isn’t as great as its made out to be. Now with the coronavirus pandemic spreading rapidly across the globe, there’s cause to rethink VR tech. But is being cooped up at home enough to get people to turn to VR when screens often suffice for gaming and chatting?

Read More

The rise of the introverted salesperson

Article | May 25, 2021

The shift to virtual selling has upended the status quo for many sales teams across the country and around the world. I firmly believe, as I’ve said before, thatnearly everything can be sold over video— and in many ways the virtual sales process makes it easier for sales reps to connect with customers and build trust.Still, there has been a great deal of resistance, and some organizations have just tried to wait it out, hoping that once COVID passed, they could go back to normal.

Read More

Spotlight

Hungama

Hungama Mobile, a division of Virtual Marketing India Pvt Ltd (VMIL) was launched in 2001 and in this short span of time is now the largest aggregator, developer and publisher of Bollywood and South Asian mobile and digital entertainment content in the world. Through the company's relationships with leading carriers and direct access to established Media & Entertainment companies, Hungama Mobile is able to secure top entertainment properties and extend brand value through personalization of content, games, SMS campaigns and various different promotions spanning the entire gamut.

Events