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. https://www.brightcove.com/en/blog/2019/01/how-incorporate-video-customer-journey
blog article
HOW TO INCORPORATE VIDEO INTO THE CUSTOMER JOURNEY
Leading demand gen marketers recognize that their job doesn’t end once a prospect signs on the dotted line. It’s crucial to the marketer’s and the organization’s success to continue nurturing that customer’s relationship with the brand’s product and/or services. One engaging way to nurture that relationship is to incorporate informative video content throughout the customer journey. KAIT BOWES READ MORE