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Conference
facebook | June 03, 2020
AppsFlyer announced it can measure the results of in-app advertising on Facebook gaming campaigns, tracing the growth of revenue associated with a group of users for an app or game to the advertisement that attracted them. By doing this, AppsFlyer and the Facebook Audience Network are able to calculate the return on advertising spending for game developers or publishers advertising their games. With that, game and app developers are able to more precisely optimize their user acquisition strategy...
Products,Solutions
Skyworks | December 16, 2022
Skyworks Solutions, Inc. (Nasdaq: SWKS), today announced the evolution of its Si5332 family of high-performance clock generators, supporting the industry transition to PCI Express Generation 6 (PCIe 6.0). According to PCI-SIG, new applications including artificial intelligence, machine learning and edge computing are driving the need for higher performance and increased bandwidth interconnects for compute, switching and storage platforms in data centers1. The Si5332 product family from Skyworks ...
Technologies
NEP | August 09, 2021
NEP Group today announced the launch of a new virtual production business segment, to be called NEP Virtual Studios, bringing on board industry leaders in real-time production with the acquisition of Prysm Collective, Lux Machina and Halon Entertainment. As part of this new venture, NEP welcomes a group of experts and world-class talent, including entertainment industry veteran Cliff Plumer to lead this new segment, Jeff Ruggels as SVP of Finance and Operations, Phil Galler and Zach Alexander as...
Products, Technologies
Comcast Advertising | July 22, 2022
Comcast Advertising released a new report entitled “Free Ad-Supported Streaming TV: Why More Advertisers (and Consumers) Are Going F.A.S.T.” The report highlights the rise of free ad-supported streaming TV (F.A.S.T.) and its value to advertisers today as a complement to traditional TV and streaming advertising plans.As one of the newest forms of over-the-top (OTT), F.A.S.T. provides consumers with streaming services that also feature linear-style channels, encouraging a lean-back exp...
Virtualization, Media and Broadcasting
Video
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