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Feature market insights and perspectives from top C-Level executives, elite technology influencers and thought leaders from your company here. This signature initiative has garnered immense support...
CastLabs | May 10, 2021
castLabs, a global leader of premium digital video technology, revealed support for Amazon Web Services (AWS) AWS for Media & Entertainment program to help consumers meet their broadcasting and OTT streaming content security needs.
AWS for Media & Entertainment is a program that includes innovative and emerging services and solutions from AWS and AWS Partners that are designed primarily for content owners, copyright holders, developers, broadcasters, and distributors. AWS ...
Whip Media | March 30, 2022
Whip Media, the world's premier corporate software platform and data supplier for the world's major entertainment companies, announced the commercial launch of the Whip Media Exchange. It is the first-of-its-kind worldwide licensing and research platform for film and television content. Whip Media will be showcasing the Exchange at MIPTV from April 4-6.
The Whip Media Exchange is the only worldwide platform that accurately forecasts demand for hundreds of thousands of film...
MEDIA AND BROADCASTING
Troika Media | June 02, 2021
Troika Media Group, Inc. is a brand consultancy and marketing innovations firm that provides integrated branding and marketing solutions for global brands. Troika Media Group today announced that it will launch a new advertising campaign on behalf of Wilson Sporting Goods Co., as the new National Basketball Association (“NBA”) official game ball for the 2021-22 season, in collaboration with CAA Brand Consulting.
TMG was brought on to the Wilson project by Creative Arti...
SOLUTIONS, MEDIA AND BROADCASTING
Simulmedia and TiVo | August 05, 2022
Simulmedia, the leader in truly cross-channel TV advertising, announced the renewal of its partnership with TiVo®, a wholly-owned subsidiary of Xperi Holding Corporation, which will help ensure that Simulmedia’s unique TV+® platform continues to provide marketers with best-in-class audience planning, targeting and activation capabilities across ad-supported channels on both linear and connected TV in the U.S.Viewership data is more important than ever as advertisers across vertical...
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