IAG CEO addresses Asian gaming industry on COVID-19 crisis, launches free online innovation and solutions platform

IGA | March 27, 2020

It will provide a variety of interactive and engaging online experiences ranging from keynote speeches and presentations from industry heavyweights to workshops, talks and panel discussions. IAG CEO Andrew Scott addressed the industry in an impassioned video speech, the full transcript of which follows:“Good morning, good afternoon or good evening, whatever it may happen to be in your part of Asia, or indeed across the globe. I’m speaking to you from the IAG office in Macau.“Like everyone, I’ve been watching the unfolding global crisis caused by the COVID-19 coronavirus. In the early days of the crisis, I was hopeful that the impact on our industry might be relatively contained. Sadly, in recent weeks, it’s become abundantly clear that this a global public health catastrophe.

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This is the Metaverse. There is no doubt that Web3 is here to stay given the widespread adoption of the Metaverse sparked by the involvement of the largest technology players in the world, including Microsoft and Google, as well as business and societal titans such as Nike, Disney and so on.

Spotlight

This is the Metaverse. There is no doubt that Web3 is here to stay given the widespread adoption of the Metaverse sparked by the involvement of the largest technology players in the world, including Microsoft and Google, as well as business and societal titans such as Nike, Disney and so on.

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TECHNOLOGIES,MEDIA AND BROADCASTING

TripleLift Integrates iSpot as a Preferred CTV Measurement Partner

TripleLift & iSpot | December 19, 2022

TripleLift, the advertising technology company reinventing ad placement has announced the selection of iSpot.tv, the real-time TV ad measurement company as a preferred independent measurement company for its Connected TV (CTV) advertising offering. The partnership provides a turnkey audience measurement solution for advertisers and publishers in video. TripleLift will leverage iSpot.tv's cross platform ad measurement capabilities to verify creative delivery across spots and In-Show ad placements at the household level, measure CTV impressions and give customers a view into the incremental reach generated against congruent linear campaigns. By leveraging TripleLift's proprietary systems and iSpot.tv's audience measurement capabilities, brands can optimize campaigns for right time, on target delivery against age, gender and advanced audiences. Independent verification of our platform doesn't just prove the value of our CTV products, it deepens the value brands can derive from investing with us,said Michael Shields, General Manager, Connected TV at TripleLift. iSpot helps brands ensure more dollars are going towards engaging with new audiences while simultaneously facilitating comprehensive understanding of investment and campaign optimization. The selection of iSpot was made after advanced testing across multiple currency providers. One test that serves as an anecdote for how rapidly TV audiences are shifting to CTV can be found in a study for Consumer Packaged Goods (CPG) brand, Johnsonville. Over the course of May and June, Johnsonville Sausage saw 63% incremental reach on CTV devices with TripleLift through this particular campaign. "The sausage-business is regionally nuanced, fragmented by varying forms and flavors. To grow share, we need targeted campaigns that tell people to buy our brand, Using third-party measurement partners that attribute sales lift to our CTV plans are critical in validating the success of our campaigns." -Marc Bennett, Integrated Marketing Manager, Johnsonville. Its critical brands are afforded a transparent view into the explosive streaming market while having context anchored in live linear TV, where there remains a massive ad footprint, said Stu Schwartsapfel, EVP of Media Partnerships at iSpot. "As a TripleLift preferred partner for CTV measurement for, brands and advertisers now have the tools to verify the reach and understand the impact of their CTV investments on their platform. iSpot, which has direct business relationships with brands and networks, is a trusted source of truth for measuring the complete lifecycle of advertising from creative testing to real time media measurement, cross platform unification and business outcome attribution. About TripleLift TripleLift is the advertising technology company reinventing ad placement at the intersection of creative, media and data. Our marketplace serves the world's leading brands, publishers, streaming companies and demand-side platforms, executing over 1 trillion ad transactions every month. Customers choose us because of our addressable offerings from native to online video to connected television, innovations that insert brands into content in real-time, and supportive experts dedicated to maximizing partner performance. And with its acquisition of 1plusX, customers can unlock the full value of their marketing data in a privacy-safe way with its first-party data management platform. Part of the Vista Equity Partners portfolio, TripleLift has appeared on both the Inc. 5000 and Deloitte Technology Fast 500 for five consecutive years, has been named to Business Insider's list of Hottest Ad Tech Companies for three straight years and was awarded Most Innovative TV Advertising Technology by AdExchanger in 2021. Find out how TripleLift is shaping the future of advertising at triplelift.com. About iSpot.tv iSpot.tv is a cross-platform TV measurement company trusted by brands and networks to deliver fast, accurate and actionable information the marketplace can use to transact. Its real-time, always-on platform measures all phases of the TV advertising lifecycle from creative testing to audience verification, to business outcomes and brand impact, empowering brands to justify, optimize and invest with confidence. iSpot persistently measures TV-device impressions and second-by-second attention for all TV ads in a unified manner across linear, time-shifted, VOD , streaming environments and Out of Home environments. A trusted currency provider for networks, ad delivery platforms and agencies, iSpot uses its proprietary systems for bringing transparency into TV advertising at unparalleled scale. The company delivers its solution in real time via intuitive and modern dashboards as well as APIs and customized analytics. iSpot.tv has hundreds of brands and all major TV networks licensing its enterprise solution and has become a trusted currency for networks, brands and agencies. Founded in Bellevue, Washington in 2012, iSpot has offices in major cities across America.

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TECHNOLOGIES,MEDIA AND BROADCASTING

Vecima Supports Record Demand for FIFA World Cup Video Streaming

Vecima Networks Inc. | December 12, 2022

Vecima Networks Inc. (TSX: VCM) announced that its MediaScale™ unified video streaming platform is experiencing record levels of international traffic from live broadcasts and video streams for the FIFA World Cup Qatar 2022™.Vecima’s MediaScale Cache is a comprehensive multi-tiered caching solution that reduces latency and network utilization for video service providers to maximize the delivery of over-the-top and ‘TV Everywhere’ video services to their customers. Currently, the MediaScale platform is serving subscribers across more than 50 operators in six of the countries participating in the World Cup. With World Cup 2022 breaking viewership records globally, operators need the scalability and reliability of Vecima’s MediaScale platform, said Kyle Goodwin, Senior Vice President and General Manager, Content Delivery & Storage for Vecima. “The World Cup is arguably the biggest international draw in sports, so it’s critical that operators manage explosive demand while maintaining pristine video streaming. MediaScale, Vecima’s unified streaming video solution, optimizes quality of experience and efficient delivery of Live Linear, nDVR, and Time-shifted TV, and VoD services by providing market-leading solutions to ingest, produce, store, protect, and stream your valuable video content. MediaScale can expand capacity while servicing a diverse client device ecosystem, including IP-enabled set-top boxes, smartphones, tablets, and other streaming devices. “Vecima is proud to support our customers in bringing the excitement of the FIFA World Cup to their subscribers in their homes and on their mobile devices,Quality, reliability, and low latency take a front-row seat on this global sports stage. From Super Bowl LVI to the World Cup in Qatar, Vecima continues to deliver high-performance video streaming.” -Clay McCreery, Chief Operating Officer at Vecima. About Vecima Networks Vecima Networks Inc. (TSX: VCM) is leading the global evolution to the multi-gigabit, content-rich networks of the future. Our talented people deliver future-ready software, services, and integrated platforms that power broadband and video streaming networks, monitor and manage transportation, and transform experiences in homes, businesses, and everywhere people connect. We help our customers evolve their networks with cloud-based solutions that deliver ground-breaking speed, superior video quality, and exciting new services to their subscribers. There is power in connectivity – it enables people, businesses, and communities to grow and thrive. For more information, please visit www.vecima.com.

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TECHNOLOGIES,VIRTUALIZATION

Jagex Acquires SCUM Builder Gamespires

Jagex | January 03, 2023

Runescape’s publisher, Jagex, maintains sturdy growth by acquiring Gamepires, a community-driven developer that designed the extremely popular SCUM. Jagex, the leading creator and publisher of community-driven games, announced the purchase of Gamepires, an incredibly successful game production studio of experienced developers. It is known best for its open-world survival game; SCUM achieved critical and communal success in 2018. Both Gamepires and Jagex are community-driven, which means that SCUM can reach its full potential and a multi-platform 1.0 will be released in the future. Jagex, renowned for the success of its RuneScape franchise, will collaborate with Gamepires to leverage its extensive knowledge of community-driven games and its position as a global publisher to propel SCUM to the forefront of open-world survivor games. Acquisitions and publishing by third parties are part of Jagex's plan to build a family of community-driven studios and live-service games that are the best in the business. "Partnering with Jagex provides us the opportunity to take SCUM to the next level," -Tomislav Pongrac, creative director and co-founder of Gamepires. The terms of the transaction were not made public. The shareholders of Gamepires relied on IMAP and Ostermann & Partners, respectively, for financial and legal advice during the company's formation. Jagex relied on KPMG for advice regarding its finances and taxes, and Wolf Theiss served as the company's legal advisor. About Jagex Jagex's flagship MMORPG, RuneScape, has more than 300 million player accounts and has made over $1 billion in lifetime revenue. In addition, it is a leader in making deep and engaging live games for PC and mobile. The Cambridge headquarters of Jagex is home to more than 450 people who work there.Jagex Partners is the third-party publishing arm of Jagex and focuses on working with game developers who create games with a strong community focus. Jagex acquired Pipeworks to propel its community-focused game studios earlier in 2022.

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