TECHNOLOGIES, BUSINESS
D-BOX | January 18, 2023
On January 17, 2023, D-BOX Technologies Inc., a global leader in haptic entertainment, announced that it acquired the licensing rights from Mercedes-Benz and Mercedes-AMG to develop and monetize a multipurpose motion platform aimed at consumers and car dealerships.
This agreement provides D-BOX with numerous product development opportunities by incorporating iconic brands such as Mercedes-Benz and Mercedes-AMG.
The first commercialized product is a modular motion platform, which will be available for purchase around February 2023. This innovative, plug-and-play, multipurpose, and low-profile product is compatible with virtually all sim racing chassis manufacturers. It can also be used with fitness devices, chairs, sofas, and other in-home and commercial entertainment devices. The platform also works with the D-BOX ecosystem, enabling users to enjoy a haptic experience for over 2,500 films and television series available in the D-BOX PLUS content catalog.
In addition to the movies, TV shows, and video games already in the D-BOX library, Mercedes-Benz aims to utilize its existing proprietary content and adapt it to the platform. Currently, this content encompasses popular motorsport events and vehicle presentations. In the future, this could include real-time content from road trips, eSports events, live events, and other Mercedes-Benz and Mercedes-AMG experiences.
Sébastien Mailhot, President and CEO of D-BOX, says, "Mercedes-Benz consistently delivers the best quality products with their luxury brand. We are very proud of this recognition by such an iconic brand and to bring our D-BOX haptic technology and immersive entertainment to their global ecosystem. Together, we can extend the Mercedes-Benz and Mercedes-AMG brands to multiple unique experiences at home (with movies and music, gaming and sim racing and health and fitness) and in the commercial sector (dealerships and flagship stores, fairs and exhibitions as well as theme parks and cinemas)."
He further adds, "D-BOX prides itself in being the first haptic system endorsed by the Fédération Internationale de l'Automobile (FIA), which is recognized by Mercedes-Benz. This new collaboration combines high-level entertainment standards with state-of-the-art technology for unique experiences."
(Source – GlobeNewswire)
About D-BOX Technologies
Founded in 1998, D-BOX reinvents and creates immersive, hyper-realistic entertainment experiences through motion. Its expertise has led to collaborations with some of the top global companies to deliver great stories in new and innovative ways. D-BOX ensures great immersion, whether it's movies, themed entertainment, virtual reality applications, video games, or professional simulation. The company is headquartered in Longueuil (Quebec), with offices located in Los Angeles (USA) and Beijing (China)
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APPLICATIONS, SOLUTIONS
Thunderbird | February 24, 2023
Thunderbird Entertainment Group Inc. (Thunderbird), an entertainment services provider, announced it is titled as one of the top best performers on the 2023 Venture 50, ranking eighth form the Diversified Industries category.
The Venture 50 selected TSXV performers from five sectors, technology, diversified industries, clean energy and life sciences, mining, and energy. It evaluated the performance of each firm during 2022 for three important indicators, trading volume, share price appreciation and market capitalization growth.
TMX Group works with the global markets to build digital communities and provide analytical solutions which would enhance business funding, and growth, connecting businesses with traders and investors. The group’s key operations are Trayport, Canadian Derivatives Clearing Corporation, Montréal Exchange, The Canadian Depository for Securities, TSX Alpha Exchange, TSX Venture Exchange, and Toronto Stock Exchange. It offers data products, technology solutions, depository services, clearing facilities, trading markets, and listing markets for the financial community worldwide.
Thunderbird CEO and Chair, Jennifer Twiner McCarron said, “I am proud and humbled that Thunderbird Entertainment has been selected as a Top 50 TSX Venture Exchange Company.” She added, “This ranking reflects the commitment and dedication that all of our stakeholders have to Thunderbird’s success – and our teams’ talent, resiliency and commitment to excellence in creating quality content.”
(Source – Business Wire)
CEO of Toronto Stock Exchange and Global Head, Capital Formation, TMX Group, Loui Anastasopoulos, said, “The 2023 Venture 50 includes companies from across Canada as well as nine international issuers, reflecting the impressive global reach of our venture markets as we continue to broaden and diversify our dynamic ecosystem.” He added, “TSXV is pleased to be able to provide investors with the opportunity to invest in the best and brightest small cap companies, across a range of various sectors, and from regions across the world.”
(Source – Business Wire)
About Thunderbird
Headquartered in Vancouver, British Columbia, Thunderbird, a publicly traded muti-platform entertainment company, offers solutions for scripted, unscripted, and animated programming for digital platforms and Canadian and international broadcasters worldwide. It develops, produces, and distributes the content through Atomic Cartoons, Great Pacific Television and Thunderbird Productions. It provides complete-service multiplatform production, distribution, and rights management services. Its productions are Highway Thru Hell and Kim’s Convenience, Molly of Denali, and The Last Kids on Earth.
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BUSINESS
Entravision | February 21, 2023
Entravision, an advertising, media, and technology solutions provider, has recently launched its new solution Entravision Plus, enhancing the local Hispanic reach of companies through connected TV, CTV, and over-the-top OTT, streaming. It leverages performance-based data insights from Spanish-language publishers to optimize digital advertising outcomes.
It has added Entravision Plus to its full suite of digital solutions for OTT, CTV, digital audio ads, display ads, SEM, digital out-of-home, Facebook, Instagram, TikTok, YouTube Ads, Branded Content and Email Marketing, along with its television and radio services. It was found that about 90% of Hispanic consumers stream video on smart devices. This data is approximately 10% more than the video streaming behavior of non-Hispanic consumers. Additionally, on average, the Hispanic consumer spends about 26 hours per month on online video-watch. This states that they spend approximately seven hours more watching videos online than U.S. consumers on average. These statistics show that the rising Latino local household consumers can be targeted and reached through television advertising and Entravision Plus online video products.
General Manager of Entravision US Digital, Jessica Martinez, said, “Advertisers need to reach their consumers. We can now offer our clients the ability to reach consumers not only through our television and radio assets, but also through an array of digital products.” She added, “Entravision Plus – our newest offering – provides advertisers with unique targeting, competitive ad separation and insightful analytics to reach all segments of the Latino consumers. We are excited to provide this premium solution, along with television and radio, to meet the needs of an evolving market. By leveraging Entravision Plus, we anticipate that our customers’ businesses will stand out and grow faster than ever before.”
(Source – Business Wire)
About Entravision
Headquartered in Santa Monica, California, Entravision, an advertising company, provides solutions for digital marketing, social commerce, CTV, application performance, audio programmatic services, Latam, VAS, user acquisition, growth, marketing automation, local marketing, content marketing, data services, mobile advertising and marketing, and media networking. It has been connecting advertising brands with consumers through media, ad tech, commerce and advertising solutions on different platforms and publishers. It partners with companies like TelevisaUnivision, LinkedIn, Spotify, Twitter, Facebook, TikTok and Grab for sales operations and financial and commercial services.
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