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Dreamscape Immersive wants to bring location-based VR to the masses, starting with a shopping mall

January 15, 2019 / Christian de Looper

Walk into the new Southern California flagship location for location-based VR company Dreamscape Immersive, and the sights and sounds of the bustling shopping center it’s located in quickly fade away. A large clock hangs over a wooden concierge desk, while a pair of monitors advertises “departure times” for the location’s trio of immersive experiences, using three-letter abbreviations that echo an airport more than a movie theater or arcade.The transition away from reality continues in the location’s waiting lounge, where physical artifacts from the worlds explored in titles like Alien Zoo and Lavan’s Magic Projector: The Lost Pearl await examination. The props set up backstories and plot details well before audiences get anywhere near a headset or backpack computer, and by the time guests are ushered into the gear-up rooms — designed to echo train cars, decked out in wood and soft overhead lighting — it’s tough to shake the feeling...