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Sports & Entertainment Influencer Series Kicks Off At 2019 NAB Show

March 18, 2019 / Michael Balderston

The 2019 NAB Show has added another event to its program lineup, announcing the launch of the new “Influencer Series: Sports and Entertainment.” This two-day program will feature in-depth discussion on subjects that impact broadcasters, like how to attract new viewers and the development of content, and other parts of the sports and entertainment industries. One of the speakers will be National Public Radio President and CEO Jarl Mohn. He will discuss how NPR has expanded beyond traditional broadcast and created digital content on multiple platforms. The “Fireside Chat With Jarl Mohn” will be moderated by Amplifi Media CEO Steve Goldstein. Vincent Sadusky, Univision Communications CEO, will also be on hand, describing how the network is growing to new platforms and attracting new audiences, as well as how it maintains its core advertisers and Spanish-speaking viewers, in the “Vincent Sadusky and Growing an Iconic Broadcast Brand” session.