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Enterprise’s Increasing Confidence in AR/VR Return on Investment will Drive Adoption within a Broader Digitization Market

July 09, 2019 / I-Connect007

A greater understanding and acceptance of the value of augmented reality (AR) and virtual reality (VR) solutions across enterprise verticals are driving continued investment and growth. In addition,  advancements in hardware and software systems and increasing capabilities are creating a robust objective value among numerous use cases. According to ABI Research, a global tech market advisory firm, this growth trend will continue as more ROI data points become available, and enterprise AR/VR customers continue to scale their efforts. Case studies highlight immense ROI for AR/VR integrations, with training time reduction up to 50 % and general efficiency increases showing similar results.“Successful case studies have proven that businesses can see immediate and notable ROI with use cases such as remote expertise and AR training,” says Eleftheria Kouri, Research Analyst at ABI Research. For example, traveling costs or training courses that require instructors and external...