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Asia-Pac AR/VR spending set to double this year: IDC

July 08, 2019 / Sam Varghese

In a statement, the company said it expected consumer, business and commercial segments to grow at a compound annual growth rate of 81% over the five-year period 2018-23. “As new enterprise grade hardware hits the market and several enterprise software companies that offer content development and design tools such as Adobe, PTC and Autodesk, etc. add AR/VR capabilities to their platforms, many enterprises are exploring use of AR/VR for a variety of use cases such as training, maintenance, digital prototyping, architectural designs, retail showcase and remote collaboration,” said Avinav Trigunait, research director, Future of Work, AR/VR and Mobility. “As organisations prepare for the future of work, the lines between digital and physical continue to blur and commercial spending is expected to further gain momentum over the next few quarters as more projects come out of pilots and hit production driving both headset volumes and more importantly software and services sp...