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Technologies, Virtualization

The possibilities of the metaverse

The metaverse may be virtual, but the impact will be real

Spotlight

EastCoast Entertainment

EastCoast Entertainment is one of the largest entertainment agencies in the country. Our extensive roster of exclusive bands, DJs, comedians, and artists, as well as our ability to book celebrity talent, make EastCoast your premiere choice for music and entertainment. We specialize in providing bands, DJs, comedians, performing arts, and specialty acts who perform at an array of events such as weddings, corporate events, college functions, festivals, Bar/Bat Mitzvahs, social events, and private parties.

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TV advertising is most popular ad format in US

video | August 1, 2016

Around half of advertising agencies in the US believe that their clients are more interested in television advertising than any other medium. The research, which surveyed 84 agency professionals and was undertaken by Strata, says that whilst 49% said spot TV received the highest interest, it was followed by digital with 31%. Interestingly however, it was revealed that only 4% said their clients were interested in mobile advertising....

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DStv Media Sales-Ad Tech ecosystem

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DStv Media Sales is part of the Multichoice Group- an African entertainment conglomerate. The company's vision was to simplify Ad operations and offer a system that would give complete visibility of its Ad inventory. Tata Elxsi’s Research and design teams worked closely with DMS to understand their Ad Tech ecosystem....

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Placing Your Media Strategy in The Right Context With Programmatic

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How to use ChatGPT for the creation of AR content in the ARLOOPA Studio

video | September 4, 2023

Introducing our latest video showcasing the seamless synergy of ChatGPT and ARLOOPA Studio, your ticket to unlocking a world of limitless imagination and innovation....

Watch Now

TV advertising is most popular ad format in US

video | August 1, 2016

Around half of advertising agencies in the US believe that their clients are more interested in television advertising than any other medium. The research, which surveyed 84 agency professionals and was undertaken by Strata, says that whilst 49% said spot TV received the highest interest, it was followed by digital with 31%. Interestingly however, it was revealed that only 4% said their clients were interested in mobile advertising....

Watch Now

DStv Media Sales-Ad Tech ecosystem

video | August 19, 2022

DStv Media Sales is part of the Multichoice Group- an African entertainment conglomerate. The company's vision was to simplify Ad operations and offer a system that would give complete visibility of its Ad inventory. Tata Elxsi’s Research and design teams worked closely with DMS to understand their Ad Tech ecosystem....

Watch Now

Placing Your Media Strategy in The Right Context With Programmatic

video | September 28, 2022

Being contextually relevant with your messaging has never been more important. With rapid changes in the advertising industry, marketers are starting to explore new alternatives to their tried-and-tested targeting methods....

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Spotlight

EastCoast Entertainment

EastCoast Entertainment is one of the largest entertainment agencies in the country. Our extensive roster of exclusive bands, DJs, comedians, and artists, as well as our ability to book celebrity talent, make EastCoast your premiere choice for music and entertainment. We specialize in providing bands, DJs, comedians, performing arts, and specialty acts who perform at an array of events such as weddings, corporate events, college functions, festivals, Bar/Bat Mitzvahs, social events, and private parties.

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