A recent survey questioned 595 virtual and augmented reality professionals about their business growth in the consumer and enterprise markets. Conducted by VR Intelligence and SuperData, the survey shows that 24 percent of the respondents report strong sales in the enterprise market while only 18 percent show strong sales in the consumer market. According to the report, the two main barriers VR needs to overcome are headset prices and a lack of content. Although first-generation headsets like th...
DIGITAL TRENDS
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Entertainment, licensing and marketing agency Striker Entertainment has signed a first-look TV-development deal with Blumhouse Television. The two companies will work together to create TV projects based on existing brands, video games and consumer product franchises, including a potential film based on the game “Five Nights at Freddy’s.”“Striker Entertainment understands the importance of extending storytelling beyond the screen, which is what we hope to do with this par...
VARIETY
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In the last 30 days, Sony-owned PlayStation edged its lead with a third of all industry TV ad impressions, while Nintendo extended its market share at second place, Xbox fell from third to fourth, and chart newcomer Riot Games joined at No. 5.GamesBeat has partnered with iSpot.tv, the real-time TV ad measurement company with attention and conversion analytics from more than eight million smart TVs, to bring you a monthly report on TV advertising by the gaming industry. These are the ads, and by ...
FIERCEVIDEO
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Fortnite, the popular multiplatform video game, helped the game developer earn $2.4 billion in revenue last year, leading the market for free-to-play games, according to analysis by market research company SuperData.The shooter game has made a major impact in the free-to-play market because Fortnite's battle passes -- a limited-time in-game purchase that lets players earn digital items by completing challenges -- are regularly purchased by 34 percent of Fortnite players, SuperData said. Nexo...
CNET
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HTC, once a powerhouse of the smartphone market, is now best known for its fall rather than its rise. But HTC has pivoted over the past four years toward virtual reality gear and other emerging technologies. No surprise then that the developer used the world’s major mobile exhibition in February to announce its standalone Vive Focus Plus VR headset, which it says was designed for clarity of images. Standalone means the device can be used independently from a PC, giving users “total f...
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Verizon revealed its plans to package YouTube TV and Apple TV devices with its 5G service and reconfirmed it has no intention of battling AT&T on the original content front.The wireless carrier said that customers buying its 5G in-home internet service later this year in Houston, Indianapolis, Los Angeles and Sacramento, will get to choose from a few free months of YouTube TV or an Apple TV 4K streaming box.In addition to YouTube TV, Bloomberg reported that Verizon’s 5G customers will ...
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