Entertainment One and Universal Pictures Home Entertainment have signed a multi-year, multi-territory distribution agreement.UPHE will serve as the home entertainment distributor of eOne’s offerings across both physical and digital formats. The pact covers film, television, and select family content and includes all sales, marketing, and distribution, spanning the U.S., Canada, U.K., Germany, Spain, Australia, and New Zealand.The news was announced on Tuesday by eOne film and television pr...
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In addition to its 89 foot-high two-story sports dome, Adventure Sports and Entertainment will boast more than 450,000 square feet of multi-use outdoor turf fields and 55,000 square feet of high-performance convertible hard court space for basketball, volleyball, futsal and 50,000 square feet of indoor artificial turf space.The partnership between Adventure Sports and Entertainment and the operators of MSC & CJB, to be named Adventure Basketball, will combine the experience of MSC’s or...
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In this week’s edition of the Variety Movie Commercial Tracker, powered by the TV advertising attention analytics company iSpot.tv, Paramount Pictures claims the top spot in spending with “Wonder Park.”Ads placed for the animated film had an estimated media value of $6.9 million through Sunday for 1,167 national ad airings on 29 networks. (Spend figures are based on estimates generated from Feb. 18-24. Estimates may be updated after the chart is posted as new information become...
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Walmart is using virtual reality to — what else? — get people excited to buy stuff.The retailer teamed up with DreamWorks Animation for a touring VR experience tied to “How to Train Your Dragon: The Hidden World.” Walmart is setting up installations in parking lots of its stores in 16 cities, starting Friday (Feb. 15) in Burbank and culminating in its hometown of Bentonville, Ark., on April 7-9.The goal is to lure fans of the animated dragon franchise into the VR tent, wh...
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British creative studio REWIND is already well versed in immersive content production, having created the likes of Silicon Valley: Inside The Hacker Hostel for HBO, and Ghost in the Shell VR for Dreamworks and Paramount. Today, the studio has announced its latest virtual reality (VR) experience, a futuristic street racer called Curfew: Join The Race. Created in partnership with Endemol Shine UK, Curfew: Join The Race is an interactive experience based on an upcoming TV series called Curfew, star...
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Cinemark and Spaces, the VR startup that spun out of Dreamworks 3 years ago, opened one of the Bay Area’s first location-based virtual reality (VR) experiences in San Jose, Calif. this weekend. “Terminator Salvation: Fight for the Future” allows up to 4 players to enter the world of the “Terminator” franchise, and fight as rebels against the robot overlords.The experience is being housed in the foyer of the Century 20 Oakridge and XD theater. Visitors are first aske...
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Awesomeness has launched DreamWorksTV on Amazon Channels, stocking the kid-focused channel with several new shows available exclusively on the ecommerce giant’s video service.It’s the first time DreamWorksTV is expanding to a new internet distribution platform beyond YouTube, where it launched in 2014. DreamWorksTV on Amazon Channels is $4.99 monthly after a seven-day free trial period for members of Prime, the free-shipping program that’s $99 per year (or $12.99 per month). Th...
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