MCM Studios

Technologies,Media and Broadcasting

TripleLift & iSpot | December 19, 2022

TripleLift, the advertising technology company reinventing ad placement has announced the selection of iSpot.tv, the real-time TV ad measurement company as a preferred independent measurement company for its Connected TV (CTV) advertising offering. The partnership provides a turnkey audience measurement solution for advertisers and publishers in video. TripleLift will leverage iSpot.tv's cross platform ad measurement capabilities to verify creative delivery across spots and In...

Technologies

WildBrain | April 03, 2023

WildBrain Ltd., a global leader in kids' and family entertainment, has signed an agreement to acquire House of Cool, one of the top pre-production companies in the global animation industry. A strategic extension of WildBrain's focus on creative excellence, the acquisition significantly expands and enhances the Company's pre-production capabilities for premium animated series, specials and features. Under the agreement, WildBrain will acquire full ownership of House ...

Media and Broadcasting

Unity | October 06, 2021

Unity (NYSE: U), the world’s leading platform for creating and operating interactive, real-time 3D (RT3D) content, has unveiled Unity Metacast, an innovative new platform that will lead the real-time 3D (RT3D) evolution for professional sports. Unity Metacast is a RT3D sports platform for creating and delivering interactive content, direct to the consumer. UFC, the leading mixed martial arts organization, and one of the most popular sports brands in the world, will collaborate on research ...

Technologies

MoEngage | February 11, 2022

Audiomack, the artist-first music streaming and discovery platform, has selected insights-led customer engagement platform MoEngage to accelerate user growth and provide more personalized experiences across push notifications, email marketing, and in-app campaigns. MoEngage's AI-powered engagement platform will help Audiomack make more individualized recommendations to its subscribers, leading to greater brand loyalty for the unique music streaming service. Launched in 2012, A...