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MICA’S MEDIA & ENTERTAINMENT MANAGEMENT

Media & Entertainment (M&E) Industry is no more the subsidiary industry in the economy but has taken the leading seat to become the leader in the Indian market and started contributing substantially to the economy. With the promise to contribute & partner in the growth drive of this domain, MICA offers a 1-year PG Certificate Program in Media & Entertainment Management. This one-year course is set to equip participants to gain knowledge about aspects like M&E ecosystem, cost functions, revenue functions, distribution, sales practices, media planning – buying and emerging platforms.