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HOW TO GET A HEAD START WITH ADVANCED TV IN 2019

November 13, 2018 | (11:00 AM)
USA (United States of America)
TV is changing. The way people consume content, their habits, their behaviours and their expectations are constantly evolving, from streaming services to linear TV and mobile devices to smart TVs. In the current and future TV ecosystem, understanding and reaching the people behind these screens is increasingly challenging.Marketers are under pressure to not only keep up with this change, but to stay ahead. As consumer behaviour changes so does the opportunity to connect to them with relevant content and advertising.