4K Video: Everything Corporations Need to Know

July 12, 2018

In the wake of 3D’s disappointing demise, 4K resolution has become the hottest buzzword amongst tech aficionado. The promise of 4K is attractive - more pixels to work with, higher quality VFX, future proofing and a marketer’s favorite, more options for storytelling.As with all disruptive innovation, early adopters face a number of challenges. The 4K system design currently presents many obstacles, including capture, distribution, storage and infrastructure. But how will these pain points change how we work and do business, and is there a way to overcome them? And whilst 4K is a hot topic, how do you navigate true value beyond industry hype?

Spotlight

Optimus

Optimus is a collective of award winning filmmakers, storytellers, and artists working with agencies and brands to develop and produce engaging and effective creative content. A world-class independent production studio with the scale and expertise to execute at the highest level, from concept to finish for any medium.

OTHER WHITEPAPERS
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The Media, Entertainment and Culture Industry’s Response and Role in a Society in Crisis

whitePaper | June 3, 2021

COVID-19 continues to unfold with a profound shock across the media industry. At extraordinary speed, it has disrupted supply and demand, workforce and business operations, monetization, the industry ecosystem, and the emotional and physical health of the industry's community. The first priorities have been to adapt to ensure business continuity and support society, workers, and customers.

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B5G Technology White Paper

whitePaper | November 1, 2022

We have tracked 5G trials and commercial deployments, enablers such as 5G spectrum deployments, and the impact of 5G on operators’ supplier decisions. We have carried out this work because 5G is the latest generation of mobile broadban technology, but also because of the high hopes around 5G in terms of addressing ever-increasing demand for data and helping operators enable (and create value from) the digital transformation of enterprises.

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ATSC 3.0 white paper

whitePaper | February 12, 2022

How the latest standard enables TV broadcasters to mass distribute Internet Protocol (IP) data, creating new business opportunities and delivering critical public service improvements.

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The Streaming Experience feature

whitePaper | February 4, 2020

From Netflix and Hulu to new services by Disney and Apple, consumers now have many choices of where to get their video fix. But what are the REAL differences between these services from a quality, content and cost standpoint? In the largest showcase of its kind, NAB Show attendees will have the opportunity to get handson with more than 40 streaming video platforms and devices, curated by Dan Rayburn. Join your industry peers in this living room environment and experience nearly every live and on-demand streaming service on the market today.

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DHL white paper update reveals learnings from one year into COVID-19

whitePaper | May 1, 2021

It has been more than a year since the world woke up to the news of the new SARS-COV-2 virus. What followed was the largest global health crisis in 100 years. The disruptions to every aspect of society have been profound. Logistics and supply chain management have played a vital role in pandemic management right from the start to ensure the availability and distribution of key pandemic management tools: medicines and medical supplies, such as vaccines, test kits, ancillary supplies, treatments, and personal protective equipment (PPE). With over 200 million doses of all approved vaccines distributed to over 120 countries and 9,000 operated flights in which more than 350 DHL facilities were involved, DHL was part of the response strategy from the beginning.

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2020 PRINT & DIGITAL MEDIA KIT

whitePaper | November 27, 2019

Indianapolis Monthly is the city’s most authoritative and respected general-interest magazine, providing more than 200,000 loyal monthly readers with compelling stories and smart, lively service pieces. The award-winning magazine not only reflects the interests of Indianapolis, but also sparks conversation with its coverage of politics, sports, crime, lifestyle, entertainment, restaurants, culture, business, and the big personalities that make the Circle City go ’round.

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Spotlight

Optimus

Optimus is a collective of award winning filmmakers, storytellers, and artists working with agencies and brands to develop and produce engaging and effective creative content. A world-class independent production studio with the scale and expertise to execute at the highest level, from concept to finish for any medium.

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