Augmented Reality: Immersive Apps and Campaigns by Broadcasters

November 10, 2017

While VR appears to create most buzz at the moment, AR is actually catching on more quickly. The technology has much potential for unique, immersive campaigns and experiences, which has also been recognized by the TV industry. This exclusive white paper by VAST MEDIA features a selection of campaigns and apps by broadcasters which have been experimenting with AR. Download the whitepaper and discover the range of possibilities AR holds for promotion and fan engagement.

Spotlight

SKYCITY Entertainment Group

SKYCITY Entertainment Group is one of Australasia's leading gaming and entertainment businesses. Our vision is to deliver world-class casino entertainment and our mission is to thrill, excite and make everyone feel like a winner. SKYCITY is a diverse and vibrant business with an equally diverse and vibrant team of over 6,000 people who work across our five locations in Adelaide, Auckland, Darwin, Hamilton and Queenstown.

OTHER WHITEPAPERS
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2019 U.S. Music Consumption Year End Report

whitePaper | January 31, 2020

As a result of consumers continuing to move more towards streaming music, ondemand stream consumption now represents 85% of all music consumption in the United States; a 7.6-point jump over 2018 (77%). On-demand audio stream consumption in 2019 set a record high with 705 billion streams, up 32% over 2018’s 534.6 billion audio streams. While album sales and song sales continued to decline, 23% and 26% respectively, vinyl album sales in 2019 experienced another double-digit growth year; up 10.5% over 2018. The 2019 BuzzAngle U.S. music report is filled with many more stats on all forms of consumption. We hope you enjoy this year’s report and we welcome your feedback.

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Protecting the Media and Entertainment Industry with the Fortinet Security Fabric

whitePaper | July 20, 2022

Media and entertainment (M&E) firms are increasingly vulnerable to cybercrime. Breaches and hacks against firms can result in compromised emails, early release of films or transcripts, and diminished employee productivity due to system downtime. Protecting content and intellectual property (IP) is at the forefront of the M&E industry. Yet, the risk does not stop there. When content is compromised as a result of a cyberattack, the companies face myriad implications.

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Reimagining Cloud Operations for Media-Enterprises

whitePaper | February 28, 2020

Media enterprises like publishers, broadcasters and new media companies are serving content to millions of viewers on different devices and platforms across geographies. In order to cater to growing viewer demands both at global and regional levels, many companies are moving to cloud-based technologies to take advantages of its scalability, flexibility and security services. As per IABM*, more than 39% of media companies have already adopted cloud based solutions and another 30% are very likely to follow suit.

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Direct Brands: Media & Customer Acquisition

whitePaper | November 22, 2019

Benchmark and understand Direct Brand media planning/buying decisions .This report would not have been possible without the collaboration and financial support of our Direct Brands Initiative Strategic Partners and supporting sponsor, listed below. Online survey executed by Ipsos among 330 direct-to-consumer brand media professionals. Responses were anonymous and aggregated.

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The Fastest Way From Web 2.0 To Web3 Gaming

whitePaper | August 5, 2022

Arena Games is a Web 3.0 multiplayer mobile games platform connecting developers and players in a simple and safe mode We create a convenient way to turn games into web3 for developers, and easy access to GameFi for players

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Immersive Media Technologies: The Acceleration of Augmented and Virtual Reality in the Wake of COVID-19

whitePaper | February 19, 2022

It has been almost two years since the COVID-19 pandemic first disrupted global economies, forcing businesses to examine its impact. Immersive media businesses, which use technologies such as augmented reality (AR) and virtual reality (VR) that create or imitate the physical world through digital simulation, have been no exception.

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Spotlight

SKYCITY Entertainment Group

SKYCITY Entertainment Group is one of Australasia's leading gaming and entertainment businesses. Our vision is to deliver world-class casino entertainment and our mission is to thrill, excite and make everyone feel like a winner. SKYCITY is a diverse and vibrant business with an equally diverse and vibrant team of over 6,000 people who work across our five locations in Adelaide, Auckland, Darwin, Hamilton and Queenstown.

Events