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. https://livestream.com/blog/getting-started-ott-streaming
blog article
LIVESTREAM LEARN RECAP: OTT STREAMING WITH THE EXPERTS
OTT – or “over the top” content distribution – is becoming a larger part of consumers’ media diets. Viewers are moving away from traditional broadcast television. Live and on-demand OTT streaming platforms like Netflix and Amazon Prime are leading the charge. This week on Livestream Learn, we sat down with a panel of experts to discuss how OTT is changing the live video industry.Our guests include digital programming experts William Mao, MP&Silva; Mark De Couteau, EDGESport/WME; and Jon Keller, Odd Networks to discuss OTT product, strategy, and how industries are shifting to meet customer demand.What is OTT? The best examples are major streaming services, like Netflix and Hulu, that provide a top-down portal for streaming content. OTT platforms aren’t just limited to movies and television – OTT is also changing the way we watch live television. Major League Baseball’s MLB BAM network and EDGESport are just two examples of OTT sports platforms READ MORE