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whitepaper
AMAZON V NETFLIX IN THE SUBSCRIPTION VOD MARKET
Connected Screens is a unique, ongoing survey tracking the changing behaviour of how consumers interact with digital screens (television, PCs/laptops, tablets, smartphones and digital outdoor screens), their media consumption and exposure to advertising. This media neutral and consumer centric survey helps users reach the connected consumer in the most effective way and track emerging trends to anticipate new developments.These reports are essential for anyone who wants to understand the intricacies and implications of consumers' behaviour around different connected screens. Covering VOD, media players, advertising, e-commerce, social media and social TV across five screens including all the latest disrupters in these areas, it's the perfect basis for understanding this increasingly complex world. DOWNLOAD