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. https://www.lemonlight.com/blog/convert-better-how-to-use-ctas-in-your-next-video/
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CONVERT BETTER: HOW TO USE CTAS IN YOUR NEXT VIDEO
What better way to get someone to perform a specific action than by telling them?In person, asking nicely is probably your best bet. But online, you have to be clear and direct, especially as a marketer trying to get your users to convert. Whether it’s on a landing page, a newsletter, or an ad, guiding users to the exact action you want them to take is crucial in getting those conversions, however you define them. READ MORE