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. Resources/Whitepapers/b5a8d8dd-c055-4644-b85e-70c0bd88cea5_OTT-Ecosystem-Overview-Final.pdf
whitepaper
YOU DOWN WITH OTT? AN OVERVIEW OF THE COMPETITIVE VIDEO ECOSYSTEM
Premium long form video content that is streamed over the internet through an app or device onto a TV (or PC, Tablet, or Smartphone) without requiring users to subscribe to a wired cable, telco or satellite TV service. OTT leverages “apps” to stream video content to a television via an internet connection. All major networks are making their content available either through their own app or via a virtual MVPD like Hulu or Sling TV. Content is streamed and plays instantly in full-screen and can be ad-supported if the network chooses. DOWNLOAD