The State of Augmented Reality in 2018

Infographic | December 17, 2019

To make relevant predictions for the year ahead, it’s vital to first have an understanding of what’s been going on social media for the past couple of years. This includes the tests that have been carried out, the bans that have been introduced, the regulations that have been changed, etc. At company, Awario, we're always watching closely, and for our 2020 trend predictions, we took a deeper look at both the trends that have been evolving for some time, along with more recent shifts.

Infographic | February 27, 2020

No matter what category your mobile app is in, the challenge of retaining loyal users is universal. While generating initial interest and communication of value is top-of-mind, there’s plenty of work to be done in keeping those users engaged and turning them into much-coveted Daily Active Users (DAU). But when your app or audience may be more utility focused or situational, how do you keep retention high?

Infographic | April 2, 2020

With the shift from consoles to cloud-based gaming, gaming-as-a-service has become a multi-billion dollar industry that relies heavily on data. Explore the driving factors and technology behind the growth in the online gaming industry

Infographic | January 28, 2020

We at IMPACT have been long-time advocates of the importance of video. It’s essential to have video in your marketing, of course, but it’s also important to put it out there, beyond your website. The fact is, you can’t expect people to always find your website. Loading your video content with keywords and putting it out there will substantially expand your reach. But where you post that content is important.

Infographic | April 2, 2021

VR provides users with a fully digital environment with no elements from reality. AR, meanwhile, enhances what you see by adding computer-generated images to the view using different devices. VR requires wearing a VR headset or other seemingly cumbersome gear to create a truly immersive experience.

Infographic | February 25, 2020

The first PlayStation transformed the way we game and raised the standard for gaming consoles. It has been through many changes over the years, becoming more than just a gaming device.