BETTING ON OTT’S FUTURE - KEY FACTORS FOR SUCCESS

May 31, 2018

Whether you’re transitioning your traditional television business or launching a brand new OTT service, you’ve been affected by the rapid acceleration of the OTT business over the past three years. Though some media companies are seizing opportunities to off-set shrinking Pay-TV revenues at home by taking advantage of the remaining growth areas for Pay-TV, the strategy seems to be one of diminishing returns as OTT continues to flourish and mature into a profitable and sustainable business.

Spotlight

CBS Radio

CBS RADIO is one of the largest major-market broadcast media operators in the United States and the undisputed leader in news and sports radio. Producing original audio and video content, live events and exclusive programming broadcast via on-air, online and mobile platforms, CBS RADIO reaches nearly 70 million consumers nationwide each week. As a part of CBS Corporation, the division owns and operates 117 radio stations in 26 markets – including the top 10 as ranked by Nielsen Audio – as well as an extensive array of digital assets. CBS RADIO distributes its programming via AM, FM and HD Radio stations, Radio.com and CBS Local Digital Media apps, making engaging with audiences easier than ever before.

OTHER WHITEPAPERS
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FUTURE OF EXTENDED REALITY

whitePaper | February 28, 2022

Enthusiasts of XR (extended reality) have long dreamed of, experimented with and adopted the technologies that immersed them in new worlds – one beyond the limitations of physics and time. We believe the industry is at an inflection point, and the time for business to act is now. In this report, we interviewed global experts and leaders from industry to get their thoughts on the Future of Extended Reality, its impact on business, and its meteoric rise with the popularisation of the metaverse concept.

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Exploring the barriers to the broad adoption of cloud gaming

whitePaper | March 2, 2022

Cloud gaming has been a sought-after dream in the industry for quite some time. With the global gaming population approaching 3 billion by 2021[1], it is no wonder that all the major industry players, and even some external parties, want to try and create the platform that unifies them all. However, this dream is not a new one to emerge, it has been around for over two decades. While gaming has had significant changes since that time, the dream of cloud gaming has remained the same with very little commercial success. That being said, the direction of other media formats such as movies, TV, and music all point to a cloud based streaming service as an inevitable future for the gaming

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Impact of 5G on the Gaming Industry

whitePaper | September 10, 2022

The gaming industry has been following a fixed cycle of development for a long period that involves them being able to witness upgrades at certain intervals. It results in different gaming factions such as console gamers to wait a lot for developed standards. The major upgrades in the gaming industry rely on how often console and PC hardware companies release better components. But with the arrival of 5G, this cycle is about to break. The potential of 5G in the gaming industry is huge and it could yield great opportunities for gamers. Let us take a look at how 5G will affect the gaming industry.

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Benchmarking Diversity and Inclusion in Media and Entertainment: The Audience Representation Index

whitePaper | March 8, 2022

Stories help us learn, dream and build common understanding within and across cultures. Media and entertainment companies are our modern storytellers, creating and distributing shared experiences that can bring us together. We, the audience, judge progress – whether we see ourselves portrayed and how, and whether companies are creating communities and leading conversations. To help media and entertainment leaders to understand where the gaps in representation exist today and what the stakes are, the World Economic Forum is proud to share a firstof-its-kind cross-media sector index that measures audience perceptions of representation.

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Metaverse / Ecosystem Build a Cloud Computing Platform P.1

whitePaper | December 8, 2022

"As we know, Blockchain is a distributed ledger that records economic transactions such that they cannot be manipulated. The technology came into prominence as a result of the interest in bitcoin and cryptocurrency in general but has since found relevance in recording not just cryptocurrency transactions but for anything of value. Knowing the capabilities of this emerging technology, developers and tech enthusiasts have gone to work fashioning out use case after use case for blockchain. Today many developers are focused on developing applications "codes" for the crypto world "BlockChain" without realizing many factors that the future will bring".

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Establishing a distributed NFT blockchain on Amazon WebServices

whitePaper | August 27, 2022

The emergence of non-fungible tokens (NFTs) has created a demand for modern, powerful blockchain technology tosupport them. While NFTs are becoming increasingly valuable assets across a range of industries and business sectors, the evolving NFT landscape is proving difficult for organizations to harness and understand. This has created a new opportunity for organizations specializing in cloud-based system integrations and consulting todevelop, host, and simplify theenvironment in which NFT transactions are conducted. Using Amazon Web Services (AWS) as the secure and scalable foundation, Tech Mahindra is leveraging Amazon Managed Blockchain to create and manage scalable, private blockchain networks for streamlined NFT transactions

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Spotlight

CBS Radio

CBS RADIO is one of the largest major-market broadcast media operators in the United States and the undisputed leader in news and sports radio. Producing original audio and video content, live events and exclusive programming broadcast via on-air, online and mobile platforms, CBS RADIO reaches nearly 70 million consumers nationwide each week. As a part of CBS Corporation, the division owns and operates 117 radio stations in 26 markets – including the top 10 as ranked by Nielsen Audio – as well as an extensive array of digital assets. CBS RADIO distributes its programming via AM, FM and HD Radio stations, Radio.com and CBS Local Digital Media apps, making engaging with audiences easier than ever before.

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