Video Is Everywhere — It Is The Future of Marketing

May 2, 2019

Videos are everywhere these days. They have pervaded all aspects of life; from work, school, home, and even entertainment. Videos are available online for almost all kinds of topics and accessible anywhere you go.There is no other way to convey a vital marketing message than through the use of videos via video sharing platforms. A video marketing campaign is necessary for a business to be taken seriously. In the United States, about 85% of internet users watch online videos daily. Hardware experts expect that by 2022, videos will make up approximately 82% of all consumer web traffic.

Spotlight

Gaumont

Formed in 1895, Gaumont is the first and oldest film company in the world, with offices in Paris and Los Angeles. In the past few years, the company’s release schedule has continued to increase across film and television production, in both the French and English languages.The film library now encompasses over 1100 titles including films from such prestigious directors as Luc Besson, Matthieu Kassovitz, Francis Veber, Jean-Jacques Beineix, Federico Fellini, Maurice Pialat and Jean-Luc Godard, and more recently Toledano and Nakache for The Intouchables, the highest-grossing French language movie ever with over $450 million in revenue to date.

Other Infographics
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Game On: Turn Your Love of Gaming into a Career

Infographic | April 7, 2020

Game On: Turn Your Love of Gaming into a Career whether you are a serious gamer or you’ve always toyed with coding, your passion for gaming may lead to an exciting career. To identify¬ keys to successful gaming careers, we tapped into three.

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Evolution of the PlayStation

Infographic | February 25, 2020

The first PlayStation transformed the way we game and raised the standard for gaming consoles. It has been through many changes over the years, becoming more than just a gaming device.

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The Decline of the Media Industry

Infographic | March 13, 2020

The traditional media industry has taken a huge hit over the past few years. Since the boom of online media and social media, newspapers have been replaced by online news sites, printed books have been replaced by Kindles and e-readers, and video rental stores have been replaced by Redbox. Traditional media companies are suffering financially–some have even had to file for bankruptcy. Take a look at how traditional media is changing in the infographic below.

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GAME MECHANICS FOR NON-GAMING APP BUSINESSES

Infographic | February 27, 2020

No matter what category your mobile app is in, the challenge of retaining loyal users is universal. While generating initial interest and communication of value is top-of-mind, there’s plenty of work to be done in keeping those users engaged and turning them into much-coveted Daily Active Users (DAU). But when your app or audience may be more utility focused or situational, how do you keep retention high?

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2019 Gaming on Twitter

Infographic | February 4, 2020

Gaming is now a huge business, with the gaming sector set to be worth close to $200 billion by 2022. Its influence can be felt all across the web - according to research, some 18% of all English-language videos posted by popular YouTube channels are related to video games or gaming, while five of the top ten highest-earning YouTubers of 2019 mostly share gaming-related content. If you've not considered gaming to be a real 'thing', or gaming to be a competitive sport, it could be time to re-evaluate your thinking - while for marketers, the rise of gaming also opens up a range of opportunities for brand awareness, promotion and use-case framing.

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Augmented Reality in E-commerce – Statistics and Trends

Infographic | February 14, 2020

Augmented Reality in E-commerce allows customers to preview products or experience services in their normal lives before buying. Using Augmented Reality, customers can preview products and be more likely to pick the right product the first time. Check out our infographic “Augmented Reality in E-commerce” to know how augmented reality is improving the experiences of online customers and how e-commerce businesses can increase their online business by implementing augmented reality on e-commerce websites.

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Spotlight

Gaumont

Formed in 1895, Gaumont is the first and oldest film company in the world, with offices in Paris and Los Angeles. In the past few years, the company’s release schedule has continued to increase across film and television production, in both the French and English languages.The film library now encompasses over 1100 titles including films from such prestigious directors as Luc Besson, Matthieu Kassovitz, Francis Veber, Jean-Jacques Beineix, Federico Fellini, Maurice Pialat and Jean-Luc Godard, and more recently Toledano and Nakache for The Intouchables, the highest-grossing French language movie ever with over $450 million in revenue to date.

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