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. https://www.thedrum.com/opinion/2019/05/28/what-are-the-opportunities-virtual-reality-and-augmented-reality-marketers
blog article
WHAT ARE THE OPPORTUNITIES IN VIRTUAL REALITY AND AUGMENTED REALITY FOR MARKETERS IN CREATING MEANINGFUL EXPERIENCES?
Augmented reality (AR) and virtual reality (VR) have moved from trendy tech topics and the experimental phase to real solutions for marketers at scale, as more and more brands and consumers embrace these experiences and the technology that enables them.AR/VR interactions between marketers and consumers are becoming not only more common and scaled but also more meaningful - creating experiences that are practical, entertaining and educational. READ MORE