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. https://www.zdnet.com/article/sport-businesses-become-digital-media-companies-in-the-digital-media-revolution/
blog article
SPORT BUSINESSES BECOME DIGITAL MEDIA COMPANIES IN THE DIGITAL MEDIA REVOLUTION
Stephen Bourke is one of my favorite sports industry powerhouses. He is a thought leader par excellence who has his pulse on both the industry he serves and the world at large. He is great at not only finding whatever discontinuities exist -- where the sports industry lags after the world or vice versa -- but also, at least for the sports industry, he is great at resolving them. In this piece he goes through what sports businesses are becoming and, in some cases, have become. It is no longer a matter of just putting the teams on the field and meeting the ticket and food needs at the stadium. It's now an exciting and daunting transformation for the teams and their businesses to become digital media companies. READ MORE