Programmatic vs. Traditional Media Buying 2019

July 7, 2019

So, you’ve heard of programmatic advertising, but what’s the difference compared to traditional display advertising?  Great question! This guide will give you all the information you need to master this topic.  We’ll cover each section separately first, but if you want to see the full infographic – have a look at the bottom of the page.

Spotlight

Sunset+Vine

Sunset+Vine is one of the most successful global suppliers of sports programming, covering a huge range of large scale live sports events for audiences around the world.The company’s portfolio spans from international cricket and athletics to the English Premier League, rugby, motorsport and sailing, and Sunset+Vine has gained a reputation for excellence and spearheading innovation in sports coverage over the past 20 years.The team boasts an enviable number of award wins with ten Royal Television Society awards and six BAFTAs, including “Best Sport and Live Event” for its production of Channel 4’s ground-breaking coverage of The London 2012 Paralympic Games.

Other Infographics
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Augmented Reality in E-commerce – Statistics and Trends

Infographic | February 14, 2020

Augmented Reality in E-commerce allows customers to preview products or experience services in their normal lives before buying. Using Augmented Reality, customers can preview products and be more likely to pick the right product the first time. Check out our infographic “Augmented Reality in E-commerce” to know how augmented reality is improving the experiences of online customers and how e-commerce businesses can increase their online business by implementing augmented reality on e-commerce websites.

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Six Social Media Predictions for 2020

Infographic | December 17, 2019

To make relevant predictions for the year ahead, it’s vital to first have an understanding of what’s been going on social media for the past couple of years. This includes the tests that have been carried out, the bans that have been introduced, the regulations that have been changed, etc. At company, Awario, we're always watching closely, and for our 2020 trend predictions, we took a deeper look at both the trends that have been evolving for some time, along with more recent shifts.

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15 Surprising Facts About Streaming Giant Netflix

Infographic | January 14, 2020

Here is a great infographic from the people at VizionOnline in London which provides a collection of fascinating facts about streaming service giant, Netflix. Learn about things like how Netflix started out and the average amount of viewers per account and you can also check out the most watched Netflix movies and TV shows.

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YouTube and Facebook Stories: The Platforms to Watch in 2020

Infographic | March 26, 2020

For small business and marketers, trying to get noticed in a sea of online marketing content can be a challenge. Video can help you stand out in social media feeds, but your video content needs to be on the right platforms to maximize the return on your investment. To help businesses share their content in the right place, Animoto dove into their recent survey of 1000 consumers and 500 marketers.

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Game On: Turn Your Love of Gaming into a Career

Infographic | April 7, 2020

Game On: Turn Your Love of Gaming into a Career whether you are a serious gamer or you’ve always toyed with coding, your passion for gaming may lead to an exciting career. To identify¬ keys to successful gaming careers, we tapped into three.

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Why you need to use YouTube in your video marketing

Infographic | January 28, 2020

We at IMPACT have been long-time advocates of the importance of video. It’s essential to have video in your marketing, of course, but it’s also important to put it out there, beyond your website. The fact is, you can’t expect people to always find your website. Loading your video content with keywords and putting it out there will substantially expand your reach. But where you post that content is important.

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Spotlight

Sunset+Vine

Sunset+Vine is one of the most successful global suppliers of sports programming, covering a huge range of large scale live sports events for audiences around the world.The company’s portfolio spans from international cricket and athletics to the English Premier League, rugby, motorsport and sailing, and Sunset+Vine has gained a reputation for excellence and spearheading innovation in sports coverage over the past 20 years.The team boasts an enviable number of award wins with ten Royal Television Society awards and six BAFTAs, including “Best Sport and Live Event” for its production of Channel 4’s ground-breaking coverage of The London 2012 Paralympic Games.

Events