JOHN MARTIN SHARES THE CODE FOR REIMAGINING TV

John Martin continued the conversation on how we’re reimagining television with a keynote presentation at Code Media. Turner’s chairman and CEO spoke about how, despite competing in a land of technological giants, the company is positioned to win with its focus on creating compelling experiences for fans. John also remarked on how advertisers need to rethink their business given the growing Google and Facebook online ad duopoly.Code Media is one of the most celebrated events in tech and media. This two-day event, hosted by Recode Senior Editor Peter Kafka and Executive Editor Kara Swisher, featured interviews from key figures in the media business and the technology world, as well as breakout sessions and networking opportunities.
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