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. Resources/Whitepapers/dac3baf5-8769-4dc9-b089-453bb5cb2e1b_OTTs-vs-TV-Networks-3-Winning-Strategies.pdf
whitepaper
OTTS VS TV NETWORKS ~ 3 WINNING STRATEGIES
Digital TV and video has seen the battle between OTT (Over the Top) players and traditional networks pushed to the forefront. In this whitepaper we identify 3 winning strategies, relating to the digital TV and video industry .OTT libraries have mostly been stocked with licensed back catalogues of movies and TV shows, such as Netflix’s partnership with Disney (due to expire at the end of 2018) which allows the OTT player to deliver Disney and Marvel content to its customers. DOWNLOAD