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Disrupting Reality: Taking Virtual & Augmented Reality to the Enterprise

August 25, 2016

From touchscreen encounters to “real-world, real-life” immersive experiences, virtual and augmented reality signal a new way of working, communicating and collaborating across the enterprise.Awareness of VR and AR business and consumer solutions has reached a crescendo — resulting in optimistic projections for the market opportunity and a growing list of applications across industries. As SMAC stack (social, mobile, analytics and cloud) technologies democratize computing power and information access, VR and AR hardware and software will strengthen enterprise-to-employee and enterprise-toconsumer connectivity and interactions, including employee collaboration, training and marketing.

Spotlight

Hubert Burda Media

Each person writes the algorithm for their own career. Burda offers the ideal environment in which to do so: With nearly 12,000 employees in 20 countries, more than 600 digital and printed consumer media products, 174 million users of our digital services and platforms and 33,000 advertising customers Hubert Burda Media (Burda) is one of Germany’s largest media und tech companies. Burda is home to many of the leading platforms and brands in the DACH region such as Xing, jameda, HolidayCheck, Focus, Bunte or Instyle. And we constantly challenge ourselves to create new products - with the goal of expanding our leading position in the market and driving innovation.

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Disrupting Reality: Taking Virtual & Augmented Reality to the Enterprise