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. Resources/Whitepapers/ecf5e494-f42c-42fb-97b0-2fd8fe292e60_The Rise of Online Video on the TV Screen.pdf
infographic
THE RISE OF ONLINE VIDEO ON THE TV SCREEN [INFOGRAPHIC]
The infographic highlights some key trends in the digital TV shift. While online video consumption is rising, if digital providers, like social networks, really want to challenge TV, and take a cut of TV ad dollars, they need to also be easily accessible on TV screens. YouTube's data suggests that's becoming a much more logical possibility, and while the insights here are YouTube specific, they signal a wider digital viewing trend - and where these networks are looking to tap in. DOWNLOAD