FUTURE OF MEDIA & ENTERTAINMENT

whitePaper | August 9, 2022

On the surface, the concept of reality is easy to understand. The world around us is all we see, all we feel in a given space. Reality is simply what exists. However, with the proliferation of the Internet of Things (IoT), smart devices, and 5G, the premise of reality has changed from constant, predictable surroundings to a continuouslyevolving real and virtual experience. Of course, we see and feel the physical reality, which is only part of the story. Physical reality is balanced by immersive/extended reality (XR), adding and creating new experiences.

whitePaper | August 25, 2022

In the face of unprecedented competition, media companies must find ways to innovate — but the cost of delivering content in an era of multiplying platforms is eating into their operations budget for trying new things. FAST channels represent a significant new opportunity to test ideas, iterate — and bring in extra revenue. In fact, Digital TV Research reported the AVOD market FAST channels belong to represents the fastest-growing video segment over five years (2020–2024). But media companies can’t afford to spend months and massive resources to take a channel from idea to launch.

whitePaper | January 1, 2023

The development of Web3 has traditionally been a slow and tedious process. It’s plagued by communication problems between technical and non-technical team members. Moreover, web3 (not unlike web2) is littered with malicious and bad actors exploiting seemingly unavoidable security flaws and oversights. ARC’s development ecosystem offers solutions for speed, cost, scalability, and security. ARC achieves this through our suite of tools that make product development and deployment easier and more secure, each in its own unique way. Our development ecosystem not only streamlines the way web3 applications get developed but also has far-reaching implications on the way data gets managed across the web.

whitePaper | April 2, 2020

As digital interfaces become more immersive, game design is the paradigm we need to adopt to best serve our customers. A bold statement, yes, but the evidence is in accelerating trends on user engagement, ubiquity of technology, and maturity of experiences. Video gaming leads all other forms of entertainment For a dramatic illustration of how important game design has become, just check the high scores. The medium has outpaced all other entertainment categories in revenue and profit, pulling in $116 billion globally in 2017, compared to $105 billion for TV and streaming TV, $41 billion for movies, and $17 billion for music.

whitePaper | March 2, 2022

Cloud gaming has been a sought-after dream in the industry for quite some time. With the global gaming population approaching 3 billion by 2021[1], it is no wonder that all the major industry players, and even some external parties, want to try and create the platform that unifies them all. However, this dream is not a new one to emerge, it has been around for over two decades. While gaming has had significant changes since that time, the dream of cloud gaming has remained the same with very little commercial success. That being said, the direction of other media formats such as movies, TV, and music all point to a cloud based streaming service as an inevitable future for the gaming

whitePaper | May 20, 2022

At TruPlay, we’re building a beautiful, fun, world-class entertainment platform to invite children into a world of hope and God’s truth so that we can transform the real world we live in. We have a world-class team with deep industry experience committed to making our vision a reality.