HDR A Guide to High Dynamic Range Operation for Live Broadcast Applications

April 12, 2018

HDR is winning over consumers today because of its ability to deliver a visibly wider range of highlights and shadows, as well as more realistic color and detail. Thanks to its contrast ratio, which is much closer to the conditions found in real life, HDR allows image reproduction that is much closer to reality. Furthermore, HDR also allows more dependable results under difficult shooting conditions — such as irregular lighting or partial shade — found at many outside broadcast productions. An additional advantage of HDR is that it is fully format-independent, and does not need any specialized viewing conditions to show its advantages

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Brigade Marketing, LLC

BRIGADE is a leading full-service entertainment marketing firm spanning the digital, creative, media and publicity realms. Since our inception in 2010, we have quickly evolved into a trusted marketing partner for studios, television networks, filmmakers, festivals and production companies.

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sensorium whitepaper

whitePaper | March 19, 2021

Virtual reality is a product of technology and content synergy that is set to bring the identity of perception of the virtual and real worlds, known as Singularity Effect, for the Entertainment Industry customers. The industry, betting on the technological component of VR, could not provide users with the necessary format and quality of VR content in a timely manner.

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Immersive Technology Penetrates Reality

whitePaper | August 9, 2022

On the surface, the concept of reality is easy to understand. The world around us is all we see, all we feel in a given space. Reality is simply what exists. However, with the proliferation of the Internet of Things (IoT), smart devices, and 5G, the premise of reality has changed from constant, predictable surroundings to a continuouslyevolving real and virtual experience. Of course, we see and feel the physical reality, which is only part of the story. Physical reality is balanced by immersive/extended reality (XR), adding and creating new experiences.

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Customer Loyalty Report

whitePaper | April 1, 2021

Customer retention is important to every business, but loyalty is hard won – especially when a single bad customer experience can be broadcast to other consumers in just a few clicks. For the first time, Brandwatch has partnered with GWI to combine both our data sources and expertise to answer some of the big questions around customer advocacy and detraction for retailers.

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Benefits of cloud adoption for the media & entertainment industry

whitePaper | May 24, 2021

The creation and delivery of media using cloud infrastructure is a paradigm shift, and one of the most significant technological changes the media and entertainment (M&E) sector has seen in the last two decades.

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Rangers Protocol White Paper

whitePaper | July 10, 2022

Rangers Protocol is the backbone of a Web3 Engine for creating immersive Web3 applications. It provides comprehensive infrastructures for complex blockchainapplication development, efficient Ethereum-compatible smart contract deployment, ultimate NFT cross-chain interoperability, and developer-friendly IDEs. Through building strategic partnerships in relevant industries, Rangers Protocol supports blockchain entrepreneurs to succeed in the Web3 world. Rangers Protocol minimizes the development difficulty for Web3 developers and maximizes the user experience of its Web3 applications.

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2023 media & entertainment industry outlook

whitePaper | January 11, 2023

In 2023, indications show that change in the media and entertainment business is likely to continue. Studios and video streamers face the reality of their own market disruption, trying to find profits in a less profitable business. They compete with not only each other for attention, time, and revenues, but also with social media, user-generated content, and video games. The latter have evolved more quickly, staying close to younger demographics.

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Spotlight

Brigade Marketing, LLC

BRIGADE is a leading full-service entertainment marketing firm spanning the digital, creative, media and publicity realms. Since our inception in 2010, we have quickly evolved into a trusted marketing partner for studios, television networks, filmmakers, festivals and production companies.

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