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. Resources/Whitepapers/1272cfcc-0e77-418d-a941-31cb2723c60d_The-Rise-of-SVOD-infographic-plaza.pdf
infographic
IS ONLINE TV KILLING TRADITIONAL TV?
With the rise in SVOD (subscription-video-on-demand) streaming services e.g. Netflix, Amazon, Amazon Prime, the internet has become increasingly important in the way that consumers now watch television. The following infographic examines to what extent the rise of SVOD is killing traditional TV.The infographic also introduces the consumer behaviour, SVOD compared to non-SVOD. It is estimated 87% of SVOD users binge at least once a week vs. 74% of non-SVOD users. DOWNLOAD