Augmented and Virtual Reality: the First Wave of 5G Killer Apps

whitePaper | January 8, 2020

Immersive media delivered as virtual reality (VR),full 360°I 180" video streaming and VR commerce can be embedded into the lifestyle of digital consumers. Digital technologies break barriers between consumer platforms and pave the way for applications across media and entertainment, telecommunications, sports, retail, and education. Incumbent telco’s and media companies are exploring innovative methods to adopt immersive technol09 es and grow the r business.

whitePaper | October 1, 2022

Launched in 2018, NVIDIA’s® Turing™ GPU Architecture ushered in the future of 3D graphics and GPU-accelerated computing. Turing provided major advances in efficiency and performance for PC gaming, professional graphics applications, and deep learning inferencing. Using new hardware-based accelerators, Turing fused rasterization, real-time ray tracing, AI, and simulation to enable incredible realism in PC games, and cinematic-quality interactive experiences. Two years later in 2020, the NVIDIA® Ampere architecture incorporated more powerful RT Cores and Tensor Cores, along with a novel SM structure that offered 2x FP32 performance, clock-for-clock, compared to Turing GPUs. These innovations allowed the Ampere architecture to run up to 1.7x faster than Turing in traditional raster graphics, and up to 2x faster in ray tracing.

whitePaper | June 17, 2022

The metaverse promises to transform industries ranging from tourism to fashion. But the metaverse is not developing by magic. An immersive metaverse needs several building blocks to realize its potential, including artificial intelligence, extended reality, blockchain, edge computing, and more. Major product developments from companies such as Apple, Google, and Meta have cast a spotlight on these technologies

whitePaper | April 20, 2022

Today, more than 40% of consumers subscribe to three or more video streaming services. Despite growing choice, it has become a complex and time-consuming process for consumers to find the content they want. As we explored in Streaming’s Next Act1 scattered recommendation algorithms lead to incomplete or inaccurate recommendations, often irrelevant content, and hence, frustration for many consumers.

whitePaper | April 29, 2021

The ever-evolving state of social media marketing is not always an easy one to keep up with. Within the past year, social media behaviors have shifted as a result of a global pandemic, new networks emerging, top-ranking networks rolling out major updates, and more. Because of this, we’ve compiled a comprehensive state of social media marketing 2021 white paper as a resource for other brands and marketers in the industry seeking information about the current state of social media marketing and what their social media teams should be preparing for throughout the year.

whitePaper | November 6, 2019

The average adult spends 6+ hours a day engaging with digital media, over half of which is via smartphone « Given massive consumption of media and increasingly crowded media landscape, content providers must figure out ways to differentiate their offering « Brand identity is more important than ever as companies compete for eyeballs and wallet share. 86% of consumers say authenticity is important when deciding what brands they like and support.