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. https://entertainment.report/Resources/Whitepapers/5e906cdc-8c42-4e5e-9e36-64e84c0d1be5_Internet-Retailing-Whitepaper-AR-Oct-2018.pdf
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BRIDGING THE IMAGINATION GAP: HOW AUGMENTED REALITY CAN BOOST SALES
Any claim of a new dawn for augmented reality must inevitably come with the disclaimer that the technology has been talked about for a while. The earliest roots of what we now call immersive computing stretch back to 1968, when Harvard professor Ivan Sutherland created a “three-dimensional display to present the user with a perspective image which changes as he moves.” The device was too heavy to be carried on the human head and accordingly was suspended from the ceiling DOWNLOAD