Media and Broadcasting

Customer Loyalty Report

April 1, 2021

Customer retention is important to every business,
but loyalty is hard won – especially when a single bad
customer experience can be broadcast to other consumers
in just a few clicks.
For the first time, Brandwatch has partnered with GWI to
combine both our data sources and expertise to answer
some of the big questions around customer advocacy and
detraction for retailers.

Spotlight

Broadcast International

Broadcast International is the leading provider of video-powered broadcast solutions, including IP, and digital satellite, Internet streaming and other types of wired/wireless network distribution.The company is comprised of two divisions: 1) Enterprise Managed Video Service Networks (Corporate video broadcasting and digital signage applications) and 2) CodecSys, the next-generation video optimization platform.

OTHER WHITEPAPERS
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2019 U.S. Music Consumption Year End Report

whitePaper | January 31, 2020

As a result of consumers continuing to move more towards streaming music, ondemand stream consumption now represents 85% of all music consumption in the United States; a 7.6-point jump over 2018 (77%). On-demand audio stream consumption in 2019 set a record high with 705 billion streams, up 32% over 2018’s 534.6 billion audio streams. While album sales and song sales continued to decline, 23% and 26% respectively, vinyl album sales in 2019 experienced another double-digit growth year; up 10.5% over 2018. The 2019 BuzzAngle U.S. music report is filled with many more stats on all forms of consumption. We hope you enjoy this year’s report and we welcome your feedback.

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2022 media & entertainment industry outlook

whitePaper | June 10, 2022

In 2021, the media & entertainment industry saw continued changes from technological progress, evolving generational behaviors, and ongoing impacts from the global pandemic. Amid recurring COVID-19 surges, people sought more media & entertainment at home, while often avoiding larger in-person events.1 Digital media engagement even remained strong over the healthier summer, evidence that the pandemic has only accelerated preexisting trends toward the digital world.

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2021 Social Media Marketing Strategy

whitePaper | April 29, 2021

The ever-evolving state of social media marketing is not always an easy one to keep up with. Within the past year, social media behaviors have shifted as a result of a global pandemic, new networks emerging, top-ranking networks rolling out major updates, and more. Because of this, we’ve compiled a comprehensive state of social media marketing 2021 white paper as a resource for other brands and marketers in the industry seeking information about the current state of social media marketing and what their social media teams should be preparing for throughout the year.

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Media & Entertainment Industry: Novel Strategies to Thrive in the New Normal

whitePaper | June 20, 2021

Media enterprises will have to quickly learn to run their media operationswhile accelerating digital transformation and adopting emergingtechnologies

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Delivering the Entertainment Platform of the Future for Liberty Global

whitePaper | November 15, 2019

Liberty Global turned to longstanding partner EPAM for its integrated consulting, design and engineering capabilities to build this next-generation entertainment platform – known as Horizon 4. A set-top box (STB) with 4K Ultra HD picture quality and a voice-controlled remote, combined with the innovative Liberty Global ‘GO’ mobile app, was rolled out across seven European markets. Liberty Global’s customers gave the new viewing platform the highest NPS scores and praised the new features like the personalized viewing recommendations, cross-platform continuation of programs and the simplicity of the new interface.

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sensorium whitepaper

whitePaper | March 19, 2021

Virtual reality is a product of technology and content synergy that is set to bring the identity of perception of the virtual and real worlds, known as Singularity Effect, for the Entertainment Industry customers. The industry, betting on the technological component of VR, could not provide users with the necessary format and quality of VR content in a timely manner.

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Spotlight

Broadcast International

Broadcast International is the leading provider of video-powered broadcast solutions, including IP, and digital satellite, Internet streaming and other types of wired/wireless network distribution.The company is comprised of two divisions: 1) Enterprise Managed Video Service Networks (Corporate video broadcasting and digital signage applications) and 2) CodecSys, the next-generation video optimization platform.

Events