Direct Brands: Media & Customer Acquisition

November 22, 2019

Benchmark and understand Direct Brand media planning/buying decisions .This report would not have been possible without the collaboration and financial support of our Direct Brands Initiative Strategic Partners and supporting sponsor, listed below. Online survey executed by Ipsos among 330 direct-to-consumer brand media professionals. Responses were anonymous and aggregated.

Spotlight

Love Nature International

Love Nature, a joint venture between Blue Ant Media and Smithsonian Networks, brings audiences closer to the beauty and wonder of nature, sharing awe-inspiring stories and shining a light on the fight for survival in a changing world. Producing 200 hours of 4K nature and wildlife content annually, Love Nature offers the largest library of 4K wildlife and nature content in the world and is available internationally via linear television, SVOD services and as a turnkey factual 4K channel. LoveNature.com

OTHER WHITEPAPERS
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Azure Resiliency – Business Continuity andDisaster Recovery

whitePaper | January 12, 2022

Azure is a rapidly growing cloud computing platform that provides an ever-expanding suite of cloud services. These include analytics, computing, database, mobile, networking, storage, and web services. It integrates tools, templates, and managed services that work together to make it easier to build and manage enterprise, mobile, web, and Internet of Things (IoT) apps faster, using the tools, applications, and frameworks you choose. The cloud enables these exciting technologies.

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UNCOMPRESSED MEDIA OVER IP ON AMAZON WEBSERVICES (AWS)

whitePaper | September 22, 2022

As part of the ongoing transition to Internet Protocol (IP) networks for media workflows, the media and entertainment industry has developed new IP standards for transporting broadcast signals. This white paper offers guidance to help broadcasters and media organizations transition to IP, and demystifies common misconceptions when using the Society of Motion Picture and Television Engineers (SMPTE) 2110 standards and associated IP infrastructure. It provides details explaining why organizations transition from traditional Serial Digital Interface (SDI) to IP workflows using SMPTE 2110 standards and covers important topics related to workflow design, synchronization, and clocking, including relevant standards to support uncompressed contribution.

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SKYDREAM

whitePaper | September 7, 2022

SKYDREAM is a virtual reality metaverse focused on creating inmersive experiences and a sustainable economy for everyone Everything in the metaverse happens in the city of SKYDREAM. Each and every property in the city will be a NFT Thanks to our unique tool The Builder everyone will have the power tocreate, publish and monetize its own VR experience

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Benefits of cloud adoption for the media & entertainment industry

whitePaper | May 24, 2021

The creation and delivery of media using cloud infrastructure is a paradigm shift, and one of the most significant technological changes the media and entertainment (M&E) sector has seen in the last two decades.

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PlayFuel: Fueling the Gaming Industry

whitePaper | December 17, 2019

PlayFuel brings the power of blockchain technology to the gaming world. We are doing this by creating a platform that allows developers to earn funding by integrating PlayFuel into their games and allowing players to mine PLF — crypto-tokens just by playing. Players can use these tokens to buy games, redeem exclusive goodies or even exchange the tokens into real money. Developers can gain funding through gamers who purchase PLF and invest in the development of their games. Investors get access to beta testing, exclusive in-game items, and will be one of the first users to be given access to the actual game.

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Successful Onboarding with Virtual Reality

whitePaper | June 1, 2021

In order to give new colleagues the best possible start in their professional life and to enable them to work efficiently and unerringly right from the start, it often requires numerous meetings, on-the-job training courses, compliance training and safety briefings. This is not only costly and time-consuming, but also causes a lot of downtime. What if all this information were available in a single, comprehensive package that would enable new employees to learn almost independently? With Virtual Reality, exactly that is possible.

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Spotlight

Love Nature International

Love Nature, a joint venture between Blue Ant Media and Smithsonian Networks, brings audiences closer to the beauty and wonder of nature, sharing awe-inspiring stories and shining a light on the fight for survival in a changing world. Producing 200 hours of 4K nature and wildlife content annually, Love Nature offers the largest library of 4K wildlife and nature content in the world and is available internationally via linear television, SVOD services and as a turnkey factual 4K channel. LoveNature.com

Events