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Placing Your Media Strategy in The Right Context With Programmatic

Being contextually relevant with your messaging has never been more important. With rapid changes in the advertising industry, marketers are starting to explore new alternatives to their tried-and-tested targeting methods.

Spotlight

Seriously Fresh Media

SFM takes a unique approach to designing content libraries for YOUR specific requirements. We don't just buy or aggregate content in bulk and then push you what we have available. Instead SFM works with international ‘best of breed’ studios, brokers and independent producers who specialize in geo-targeted, language specific and platform tailored, premium video content, so we can DESIGN and CREATE the PERFECT library for ALL your requirements!

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How to use ChatGPT for the creation of AR content in the ARLOOPA Studio

video | September 4, 2023

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TV advertising is most popular ad format in US

video | August 1, 2016

Around half of advertising agencies in the US believe that their clients are more interested in television advertising than any other medium. The research, which surveyed 84 agency professionals and was undertaken by Strata, says that whilst 49% said spot TV received the highest interest, it was followed by digital with 31%. Interestingly however, it was revealed that only 4% said their clients were interested in mobile advertising....

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DStv Media Sales-Ad Tech ecosystem

video | August 19, 2022

DStv Media Sales is part of the Multichoice Group- an African entertainment conglomerate. The company's vision was to simplify Ad operations and offer a system that would give complete visibility of its Ad inventory. Tata Elxsi’s Research and design teams worked closely with DMS to understand their Ad Tech ecosystem....

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Programmatic Marketing by MediaOne.digital

video | December 13, 2022

Programmatic is the best combination of targeting, reach, frequency, and performance to succeed in reaching your best prospects to deliver measurable results and ROI. Programmatic includes many channels such as display and native advertising, audio or video, and out-of-home. Programmatic reaches all screens, e.g. Smartphones, tablets, laptops, and PCs....

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How to use ChatGPT for the creation of AR content in the ARLOOPA Studio

video | September 4, 2023

Introducing our latest video showcasing the seamless synergy of ChatGPT and ARLOOPA Studio, your ticket to unlocking a world of limitless imagination and innovation....

Watch Now

TV advertising is most popular ad format in US

video | August 1, 2016

Around half of advertising agencies in the US believe that their clients are more interested in television advertising than any other medium. The research, which surveyed 84 agency professionals and was undertaken by Strata, says that whilst 49% said spot TV received the highest interest, it was followed by digital with 31%. Interestingly however, it was revealed that only 4% said their clients were interested in mobile advertising....

Watch Now

DStv Media Sales-Ad Tech ecosystem

video | August 19, 2022

DStv Media Sales is part of the Multichoice Group- an African entertainment conglomerate. The company's vision was to simplify Ad operations and offer a system that would give complete visibility of its Ad inventory. Tata Elxsi’s Research and design teams worked closely with DMS to understand their Ad Tech ecosystem....

Watch Now

Programmatic Marketing by MediaOne.digital

video | December 13, 2022

Programmatic is the best combination of targeting, reach, frequency, and performance to succeed in reaching your best prospects to deliver measurable results and ROI. Programmatic includes many channels such as display and native advertising, audio or video, and out-of-home. Programmatic reaches all screens, e.g. Smartphones, tablets, laptops, and PCs....

Watch Now
MORE VIDEOS

Spotlight

Seriously Fresh Media

SFM takes a unique approach to designing content libraries for YOUR specific requirements. We don't just buy or aggregate content in bulk and then push you what we have available. Instead SFM works with international ‘best of breed’ studios, brokers and independent producers who specialize in geo-targeted, language specific and platform tailored, premium video content, so we can DESIGN and CREATE the PERFECT library for ALL your requirements!

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