The Relationship Between Movie Theatre Attendance and Streaming Behavior

whitePaper | May 24, 2021

The creation and delivery of media using cloud infrastructure is a paradigm shift, and one of the most significant technological changes the media and entertainment (M&E) sector has seen in the last two decades.

whitePaper | November 22, 2019

Benchmark and understand Direct Brand media planning/buying decisions .This report would not have been possible without the collaboration and financial support of our Direct Brands Initiative Strategic Partners and supporting sponsor, listed below. Online survey executed by Ipsos among 330 direct-to-consumer brand media professionals. Responses were anonymous and aggregated.

whitePaper | April 14, 2022

The gaming world is evolving daily with new projects, both big and medium scale, gradually tilting towards the gaming domain. Also, the introduction of metaverse contributed to the boost, with Facebook announcing to join the moving training. According to statistics, gamers account for about 30% (i.e., over 2 billion people) of the world's population, with a yearly growth of 10-15%, with people joining the trend daily. Thanks to the increasing number of Gen-Zs. As of 2019, the gaming industry has generated $151.9 billion, with a higher chunk of the money going to the creators and developers and not the players who help generate that much revenue.

whitePaper | February 25, 2022

Those who think the Metaverse is some obscure sci-fi fantasy, should think again. The metaverse is not only here, it is also all over the news. It is the theater of choice for the latest movie releases, the mega storefront for big brand sales, already big in the arena of serious gaming.

whitePaper | August 22, 2022

The Metaverse is on everyone's lips. After all, it is being treated as the successor to the Internet. Companies around the world are investing millions in its development. But so far it is unclear whether the preferences of people from different parts of the world about the Metaverse coincide or diverge. Therefore, over 1,500 people from Germany, the US and China were surveyed about their preferences in using the Metaverse. The results are presented in this whitepaper. The causal justification of these results is not the focus of the whitepaper. In addition, an introductory overview of relevant functions and technologies is given and, following the survey results, it is shown what impact the Metaverse can have on companies' business models and innovation processes and how they can approach the Metaverse

whitePaper | February 12, 2022

How the latest standard enables TV broadcasters to mass distribute Internet Protocol (IP) data, creating new business opportunities and delivering critical public service improvements.