Media and Broadcasting

TRANSFORMING RETAIL MEDIA THROUGH STANDARDIZATION

October 10, 2022

transforming-retail-media-through-standardization
Retail media networks (RMNs) are at a pivotal moment in their growth. In the last two years, advertiser investment in these platforms has surged, and marketing industry analysts predict growth to continue in the near term. While RMNs offer multiple benefits—including the ability to deliver highly targeted messages that connect with consumers at the point of purchase—they also have significant challenges. Among the largest: no industry-wide standardization.

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Calix

Innovative communications service providers rely on Calix platforms to help them master and monetize the complex infrastructure between their subscribers and the cloud. Calix is the leading global provider of the cloud and software platforms, systems, and services required to deliver the unified access network and smart premises of tomorrow.

OTHER WHITEPAPERS
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A comprehensive analysis and survey of the theatrical and home/mobile entertainment market environment

whitePaper | March 17, 2020

The main contributing factors of Mobile Entertainment market are increasing Sales Strategies, Revenue Generation, Valuable Growth Anticipation, and Cost Structure Study. Increasing prevalences of Mobile Entertainment market report, which highlights the major industry growth drivers, challenges, opportunities and restraints for the leading key players. It also serves the analysis of the global market share, segmentation, revenue growth estimation and geographic regions of the market.

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Decentralized Finance: (DeFi) Policy-Maker Toolkit

whitePaper | June 8, 2021

Decentralized finance (DeFi) is an emerging and rapidly evolving area in the blockchain environment. Although examples of DeFi have existed for several years, a sudden upsurge of activity in 2020 has simulated interest from the private and public sectors. This toolkit highlights DeFi’s distinguishing characteristics and opportunities, while also calling attention to the new and existing risks. As well as providing an overview of the DeFi space generally, it maps out the potential legal and regulatory responses.

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NVIDIA ADA GPU ARCHITECTURE: Designed to deliver outstanding gaming and creating, professional graphics, AI, and compute performance

whitePaper | October 1, 2022

Launched in 2018, NVIDIA’s® Turing™ GPU Architecture ushered in the future of 3D graphics and GPU-accelerated computing. Turing provided major advances in efficiency and performance for PC gaming, professional graphics applications, and deep learning inferencing. Using new hardware-based accelerators, Turing fused rasterization, real-time ray tracing, AI, and simulation to enable incredible realism in PC games, and cinematic-quality interactive experiences. Two years later in 2020, the NVIDIA® Ampere architecture incorporated more powerful RT Cores and Tensor Cores, along with a novel SM structure that offered 2x FP32 performance, clock-for-clock, compared to Turing GPUs. These innovations allowed the Ampere architecture to run up to 1.7x faster than Turing in traditional raster graphics, and up to 2x faster in ray tracing.

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Driving Customer Experience Using AR/VR Technologies

whitePaper | January 10, 2020

Better customer service – AR/VR technologies are bringing in better customer support processes. AR allows businesses with the opportunity to develop their own products, improve user engagement and build a long lasting relationship with their customers. Digital content like 3D animations, video, images, audios etc.

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Reimagining Cloud Operations for Media-Enterprises

whitePaper | February 28, 2020

Media enterprises like publishers, broadcasters and new media companies are serving content to millions of viewers on different devices and platforms across geographies. In order to cater to growing viewer demands both at global and regional levels, many companies are moving to cloud-based technologies to take advantages of its scalability, flexibility and security services. As per IABM*, more than 39% of media companies have already adopted cloud based solutions and another 30% are very likely to follow suit.

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FUTURE OF EXTENDED REALITY

whitePaper | February 28, 2022

Enthusiasts of XR (extended reality) have long dreamed of, experimented with and adopted the technologies that immersed them in new worlds – one beyond the limitations of physics and time. We believe the industry is at an inflection point, and the time for business to act is now. In this report, we interviewed global experts and leaders from industry to get their thoughts on the Future of Extended Reality, its impact on business, and its meteoric rise with the popularisation of the metaverse concept.

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Spotlight

Calix

Innovative communications service providers rely on Calix platforms to help them master and monetize the complex infrastructure between their subscribers and the cloud. Calix is the leading global provider of the cloud and software platforms, systems, and services required to deliver the unified access network and smart premises of tomorrow.

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