Vision247

Disney | March 19, 2020

ESPN parent company Disney said it is seeing increased user consumption and advertiser interest in its entertainment properties while the US sports industry remains at a standstill due to the ongoing Covid-19 pandemic. A day after ESPN senior executive Burke Magnus addressed the sports media giant’s current programming strategy, Rita Ferro, president of Disney advertising sales, posted an open letter describing the company’s ongoing efforts with both brands and leagues.“Across ...

Media and Broadcasting

businesswire | July 12, 2023

Global media company iMedia Brands, Inc. announced that it has entered into an asset and equity purchase agreement (the “AEPA”) with an affiliate of RNN National Media Group (“RNN”), a privately owned portfolio of independent broadcast assets and production and distribution capabilities, to sell substantially all of the Company’s assets, including its ShopHQ Networks, 1-2-3.tv, iMDS, J.W. Hulme, and Christopher & Banks businesses for approximately $50 mill...

fiercevideo | March 12, 2020

Comscore is partnering with Amazon-owned Twitch to measure the audiences tuning in for gaming and esports livestreams on the platform. The companies said the deal covers tagless audience reporting for Twitch livestreams, including minutes spent and content minutes per ad minute, and adds it to Comscore digital audience solutions. The partnership makes available third-party data and insights into Twitch's audiences in the U.S. and Canada, allowing advertisers to better understand Twitch lives...

Virtualization

RSI | July 30, 2021

Rush Street Interactive, Inc., a leading Chicago-based online gaming company with sportsbooks in ten markets, and GTG Network, a world-class data insights, gamification, and technology company, confirmed today a multi-year co-exclusive partnership to provide GTG's world-renowned iSport Genius data facts as well as insight. The "Best-in-Class" iSport Genius product is already available in all of the states where RSI operates its award-winning online sportsbook, BetRiv...