Infographic: Key components to launch your OTT platform

Infographic | March 26, 2020

For small business and marketers, trying to get noticed in a sea of online marketing content can be a challenge. Video can help you stand out in social media feeds, but your video content needs to be on the right platforms to maximize the return on your investment. To help businesses share their content in the right place, Animoto dove into their recent survey of 1000 consumers and 500 marketers.

Infographic | April 2, 2021

VR provides users with a fully digital environment with no elements from reality. AR, meanwhile, enhances what you see by adding computer-generated images to the view using different devices. VR requires wearing a VR headset or other seemingly cumbersome gear to create a truly immersive experience.

Infographic | January 28, 2020

We at IMPACT have been long-time advocates of the importance of video. It’s essential to have video in your marketing, of course, but it’s also important to put it out there, beyond your website. The fact is, you can’t expect people to always find your website. Loading your video content with keywords and putting it out there will substantially expand your reach. But where you post that content is important.

Infographic | August 12, 2022

Production businesses make informed decisions on marketing and advertising with the help of artificial intelligence (AI). AI examines critical data and provides important insights into consumer behavior

Infographic | March 13, 2020

The traditional media industry has taken a huge hit over the past few years. Since the boom of online media and social media, newspapers have been replaced by online news sites, printed books have been replaced by Kindles and e-readers, and video rental stores have been replaced by Redbox. Traditional media companies are suffering financially–some have even had to file for bankruptcy. Take a look at how traditional media is changing in the infographic below.

Infographic | April 2, 2020

With the shift from consoles to cloud-based gaming, gaming-as-a-service has become a multi-billion dollar industry that relies heavily on data. Explore the driving factors and technology behind the growth in the online gaming industry