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April 23, 2018
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Infographic | August 12, 2022
Production businesses make informed decisions on marketing and advertising with the help of artificial intelligence (AI). AI examines critical data and provides important insights into consumer behavior
Infographic | January 31, 2020
Artificial Intelligence (AI) is as new as gaming, and both have been involved with each other since the beginning. Several of the world’s most popular games feature elements of artificial intelligence. Instances can be found in Pac-Man, Red Dead Redemption 2, Sid Meier’s Civilization VI, and so on. Unbeknownst to many, mobile games played a major part in bringing Augmented Reality (AR) to popularity. Today, 81% of American gamers have played using AR at least more than once. With 81% of digital gaming time being spent on mobile apps and engagement with mobile games increasing.
Infographic | February 4, 2020
Gaming is now a huge business, with the gaming sector set to be worth close to $200 billion by 2022. Its influence can be felt all across the web - according to research, some 18% of all English-language videos posted by popular YouTube channels are related to video games or gaming, while five of the top ten highest-earning YouTubers of 2019 mostly share gaming-related content. If you've not considered gaming to be a real 'thing', or gaming to be a competitive sport, it could be time to re-evaluate your thinking - while for marketers, the rise of gaming also opens up a range of opportunities for brand awareness, promotion and use-case framing.
Infographic | March 10, 2020
Choosing between premium multimedia localization services and rapid multimedia services allows you to get unique results to boost your business. Knowing what you need to accomplish is critica.
Infographic | January 28, 2020
We at IMPACT have been long-time advocates of the importance of video. It’s essential to have video in your marketing, of course, but it’s also important to put it out there, beyond your website. The fact is, you can’t expect people to always find your website. Loading your video content with keywords and putting it out there will substantially expand your reach. But where you post that content is important.
Infographic | March 13, 2020
The traditional media industry has taken a huge hit over the past few years. Since the boom of online media and social media, newspapers have been replaced by online news sites, printed books have been replaced by Kindles and e-readers, and video rental stores have been replaced by Redbox. Traditional media companies are suffering financially–some have even had to file for bankruptcy. Take a look at how traditional media is changing in the infographic below.
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